---
description: Compare Pipl vs Persona and discover more similar software. GetApp will help you learn more about each of these tools and make the best decision for your business.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Pipl vs Persona Comparison | GetApp Singapore 2026
---

Breadcrumb: [Home](/) > [Fraud Management Software](/directory/13/financial-fraud-detection/software) > [Pipl \<span\>vs\</span\> Persona](https://www.getapp.sg/compare/107173/2054765/pipl/vs/persona)

# Compare Pipl vs Persona

Canonical: https://www.getapp.sg/compare/107173/2054765/pipl/vs/persona

> Detailed comparison between Pipl and Persona. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Pipl | Persona |
| **Overall rating** | 4.0/5 | 4.9/5 |
| **Total Reviews** | 14 | 28 |
| **Starting Price** | US$0.10 | US$250.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum | Email/Help Desk, FAQs/Forum, Knowledge Base |
| **Training** | Live Online, Documentation | Live Online, Webinars, Documentation, Videos |

## Key features

### Pipl

- API
- Contact Database
- Financial Transaction Approval
- For Banking
- For Insurance Industry
- Fraud Detection
- Search/Filter

### Persona

- API
- Access Management
- Archiving & Retention
- Configurable Workflow
- Contact Database
- Customizable Reports
- Financial Transaction Approval
- For Banking
- For Insurance Industry
- Fraud Detection
- Identity Verification
- KYC Compliance
- Monitoring
- Payment Fraud Prevention
- Real-Time Data
- Real-time Alerts
- Risk Analysis
- SARs
- Search/Filter
- Transaction Monitoring

## Links

- [View Pipl Profile](https://www.getapp.sg/software/107173/pipl)
- [View Persona Profile](https://www.getapp.sg/software/2054765/persona)
- [View Original Comparison](https://www.getapp.sg/compare/107173/2054765/pipl/vs/persona)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Pipl vs Persona Comparison | GetApp Singapore 2026","description":"Compare Pipl vs Persona and discover more similar software. GetApp will help you learn more about each of these tools and make the best decision for your business.","url":"https://www.getapp.sg/compare/107173/2054765/pipl/vs/persona","about":[{"@id":"https://www.getapp.sg/software/107173/pipl#software"},{"@id":"https://www.getapp.sg/software/2054765/persona#software"}],"breadcrumb":{"@id":"https://www.getapp.sg/compare/107173/2054765/pipl/vs/persona#breadcrumblist"},"@id":"https://www.getapp.sg/compare/107173/2054765/pipl/vs/persona#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.getapp.sg/#website"},"inLanguage":"en-SG","publisher":{"@id":"https://www.getapp.sg/#organization"}},{"name":"Pipl","description":"Pipl is the world's leading provider of online identity information. Pipl SEARCH and Pipl API are reducing customer friction, case resolution times, and the risks associated with fraud. Pipl serves fraud and investigation professionals in insurance, e-commerce, financial services, legal, government, and law enforcement. Pipl's unmatched global coverage includes over 3 billion identities cross-referenced from over 25 billion individual records to create the world's leading online identity index.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/6a0a0654-1ad6-4bc8-ae1d-49c6336639dc.png","url":"https://www.getapp.sg/software/107173/pipl","@id":"https://www.getapp.sg/software/107173/pipl#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.getapp.sg/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.0,"bestRating":5,"ratingCount":14},"offers":{"price":"0.1","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"name":"Persona","description":"Persona offers a best-in-class unified identity platform that gives organizations the building blocks they need to design and manage fully customizable identity programs — including KYC, KYB, AML, age assurance, and candidate/employee verification — across 200+ countries and territories. Persona serves any organization that needs to meet compliance standards, secure their workforce, fight fraud, or build trust by verifying the real identities of people or businesses. Notable customers of Persona include Etsy, LinkedIn, Lyft, Figma, Payoneer, Reddit, Ripple, Square, Travelex, Twilio, and Udemy.\n\nPersona is named a Leader in the 2026 Gartner® Magic Quadrant™ for Identity Verification for the second consecutive year and is positioned highest for Ability to Execute for the third consecutive year. Persona is also named a Leader in The Forrester Wave™: Identity Verification Solutions, Q3 2025, and a Leading Vendor in the 2026 Liminal Index™ for Business and Entity Verification.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/d744abce-f2eb-43a2-bbb5-5b11724427d1.png","url":"https://www.getapp.sg/software/2054765/persona","@id":"https://www.getapp.sg/software/2054765/persona#software","@type":"SoftwareApplication","publisher":{"@id":"https://www.getapp.sg/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","ratingValue":4.9,"bestRating":5,"ratingCount":28},"offers":{"price":"250","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud"},{"@id":"https://www.getapp.sg/compare/107173/2054765/pipl/vs/persona#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Fraud Management Software","position":2,"item":"/directory/13/financial-fraud-detection/software","@type":"ListItem"},{"name":"Pipl vs Persona","position":3,"item":"https://www.getapp.sg/compare/107173/2054765/pipl/vs/persona","@type":"ListItem"}]}]}
</script>