---
description: Compare Annex Cloud Loyalty Experience Platform vs Viber and discover more similar software. GetApp will help you learn more about each of these tools and make the best decision for your business.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Annex Cloud Loyalty Experience Platform vs Viber Comparison | GetApp Singapore 2026
---

Breadcrumb: [Home](/) > [Customer Loyalty Software](/directory/204/customer-loyalty/software) > [Annex Cloud Loyalty Experience Platform \<span\>vs\</span\> Viber](https://www.getapp.sg/compare/109141/2049588/annex-cloud/vs/viber)

# Compare Annex Cloud Loyalty Experience Platform vs Viber

Canonical: https://www.getapp.sg/compare/109141/2049588/annex-cloud/vs/viber

> Detailed comparison between Annex Cloud Loyalty Experience Platform and Viber. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Annex Cloud Loyalty Experience Platform | Viber |
| **Overall rating** | 4.2/5 | 4.4/5 |
| **Total Reviews** | 39 | 4060 |
| **Starting Price** | US$15,000.00 | - |
| **Free Trial** | - | - |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support | Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Not Offered |

## Key features

### Annex Cloud Loyalty Experience Platform

- API
- Activity Tracking
- Advocate Management
- CRM
- Discount Management
- Email Management
- Engagement Tracking
- Feedback Management
- Loyalty Cards
- Monitoring
- Referral Tracking
- Reporting/Analytics
- Social Media Integration
- Survey/Poll Management
- eCommerce Management

### Viber

- API
- Feedback Management
- Interactive Content
- Live Chat
- Multi-Channel Communication
- Personalization
- Reporting/Analytics
- Video Support

## Links

- [View Annex Cloud Loyalty Experience Platform Profile](https://www.getapp.sg/software/109141/annex-cloud)
- [View Viber Profile](https://www.getapp.sg/software/2049588/viber)
- [View Original Comparison](https://www.getapp.sg/compare/109141/2049588/annex-cloud/vs/viber)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Annex Cloud Loyalty Experience Platform vs Viber Comparison | GetApp Singapore 2026","description":"Compare Annex Cloud Loyalty Experience Platform vs Viber and discover more similar software. GetApp will help you learn more about each of these tools and make the best decision for your business.","url":"https://www.getapp.sg/compare/109141/2049588/annex-cloud/vs/viber","about":[{"@id":"https://www.getapp.sg/software/109141/annex-cloud#software"},{"@id":"https://www.getapp.sg/software/2049588/viber#software"}],"breadcrumb":{"@id":"https://www.getapp.sg/compare/109141/2049588/annex-cloud/vs/viber#breadcrumblist"},"@id":"https://www.getapp.sg/compare/109141/2049588/annex-cloud/vs/viber#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.getapp.sg/#website"},"publisher":{"@id":"https://www.getapp.sg/#organization"},"inLanguage":"en-SG"},{"name":"Annex Cloud Loyalty Experience Platform","description":"Annex Cloud is an enterprise loyalty platform built on actions, not a points ledger.\n\nLegacy platforms force a hard split between transactions (dollars spent) and interactions (clicks, posts, milestones). Annex Cloud treats every brand-relevant signal (a purchase, a Strava run, a product registration, a UGC post, an app login) as a single rewardable action object. Any signal in, any reward out, weighted to your business logic. That is the architectural difference that separates programs that drive measurable retention from platforms that produce a redemption rate and not much else.\n\nLoyalty is the only thing we do. That focus means every capability, every integration, and every CS resource is oriented around one outcome: a platform your team can run, your CFO can defend, and your customers actually engage with past month four.\n\nThe intelligence layer is native. Basket lift, cohort quality, year-over-year tier movement, and ROI vs. holdout are all built into the platform. The analytics that used to require a $50K agency engagement are available out of the box. That intelligence layer is expanding: natural-language querying of program data and AI next-best-action recommendations launch in 2026. Native ML models for churn scoring and propensity to buy follow. Annex Cloud is also building MCP server support, enabling loyalty data and program logic to be queried directly through AI tools and agentic workflows. Forrester rated Annex Cloud 5/5 on Loyalty Management, UX, Innovation Roadmap, and Integration and Partnerships.\n\nOver 125 connectors span e-commerce, CRM, ERP, POS, marketing automation, CDP, email, and SMS, including native integrations with top-tier enterprise platforms. Loyalty data flows across your entire stack, enabling unified customer profiles, real-time personalization, and omnichannel earn and redemption. No siloed bolt-on.\n\nHighly configurable without developer dependency. Your team can launch new campaigns, add tiers, test segments, and stand up pilots without going back to engineering. Supports the full range of enterprise program structures: transactional and experiential rewards, tiered and paid membership, referral marketing, UGC, and dual push/pull incentive structures for B2B/channel complexity.\n\nProven at leading retail, apparel, and manufacturing brands. 20+ global markets. SAP Endorsed App.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/6f36ea96-bffb-42c3-a836-9393f1e7fb5d.png","url":"https://www.getapp.sg/software/109141/annex-cloud","@id":"https://www.getapp.sg/software/109141/annex-cloud#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.sg/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.2,"bestRating":5,"ratingCount":39},"offers":{"price":"15000","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Android, Platform ios, Platform ipad"},{"name":"Viber","description":"Viber is a mobile messaging platform, which helps businesses communicate and run promotional campaigns via one-to-one chats, video calls or text notifications.\n\nViber lets users call and message each other over Wi-Fi or internet connectivity. The application also allows marketers to utilize multiple placements options to run advertisements. The messaging platform lets users share images, files, and audio from any device such as desktops, laptops or smartphones. \n \nViber also allows marketing teams to improve audience engagement and brand awareness through its sticker content functionality. Businesses can use its community feature to manage multiple members simultaneously, invite new users, and control privileges.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/6385457f-35f1-4505-a93d-f7137059c08d.png","url":"https://www.getapp.sg/software/2049588/viber","@id":"https://www.getapp.sg/software/2049588/viber#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.sg/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.4,"bestRating":5,"ratingCount":4060},"operatingSystem":"Cloud, Apple, Windows, Linux, Android, Platform ios, Platform ipad"},{"@id":"https://www.getapp.sg/compare/109141/2049588/annex-cloud/vs/viber#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Customer Loyalty Software","position":2,"item":"/directory/204/customer-loyalty/software","@type":"ListItem"},{"name":"Annex Cloud Loyalty Experience Platform vs Viber","position":3,"item":"https://www.getapp.sg/compare/109141/2049588/annex-cloud/vs/viber","@type":"ListItem"}]}]}
</script>
