---
description: Compare GMass vs Folio and discover more similar software. GetApp will help you learn more about each of these tools and make the best decision for your business.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: GMass vs Folio Comparison | GetApp Singapore 2026
---

Breadcrumb: [Home](/) > [Personalisation Software](/directory/609/personalization-behavioral-targeting/software) > [GMass \<span\>vs\</span\> Folio](https://www.getapp.sg/compare/1993575/2057393/gmass/vs/folio)

# Compare GMass vs Folio

Canonical: https://www.getapp.sg/compare/1993575/2057393/gmass/vs/folio

> Detailed comparison between GMass and Folio. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | GMass | Folio |
| **Overall rating** | 4.8/5 | 4.5/5 |
| **Total Reviews** | 1380 | 73 |
| **Starting Price** | US$25.00 | US$29.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | Yes |
| **Deployment** | Cloud, SaaS, Web-based | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | Documentation, Videos | Documentation, Videos |

## Key features

### GMass

- API
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Behavioral Targeting
- CRM
- Campaign Scheduling
- Dynamic Content
- Email Management
- Engagement Tracking
- Mailing List Management
- Personalization
- Scheduling
- Team Management
- Template Management
- Third-Party Integrations

### Folio

- Activity Dashboard
- Agent Management
- Alerts/Notifications
- Deal Management
- Document Management
- Email Management
- Mailing List Management
- Status Tracking
- Team Management
- Template Management
- Third-Party Integrations

## Links

- [View GMass Profile](https://www.getapp.sg/software/1993575/gmass)
- [View Folio Profile](https://www.getapp.sg/software/2057393/folio)
- [View Original Comparison](https://www.getapp.sg/compare/1993575/2057393/gmass/vs/folio)

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