---
description: Compare ActiveCampaign vs ActiveTrail and discover more similar software. GetApp will help you learn more about each of these tools and make the best decision for your business.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: ActiveCampaign vs ActiveTrail Comparison | GetApp Singapore 2026
---

Breadcrumb: [Home](/) > [CRM Software](/directory/230/crm/software) > [ActiveCampaign \<span\>vs\</span\> ActiveTrail](https://www.getapp.sg/compare/2348/103761/activecampaign/vs/activetrail)

# Compare ActiveCampaign vs ActiveTrail

Canonical: https://www.getapp.sg/compare/2348/103761/activecampaign/vs/activetrail

> Detailed comparison between ActiveCampaign and ActiveTrail. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | ActiveCampaign | ActiveTrail |
| **Overall rating** | 4.6/5 | 4.4/5 |
| **Total Reviews** | 2570 | 28 |
| **Starting Price** | US$15.00 | US$8.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Chromebook (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### ActiveCampaign

- API
- CAN-SPAM Compliance
- CRM
- Campaign Scheduling
- Chat/Messaging
- Customizable CTAs
- Dynamic Content
- Email Management
- GDPR Compliance
- Lead Capture
- Monitoring
- Multi-Channel Communication
- Personalization
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Segmentation
- Social Media Integration
- Subscriber Management
- Whitelisting/Blacklisting

### ActiveTrail

- API
- CAN-SPAM Compliance
- CRM
- Campaign Scheduling
- Chat/Messaging
- Customizable CTAs
- Dynamic Content
- Email Management
- GDPR Compliance
- Lead Capture
- Monitoring
- Multi-Channel Communication
- Personalization
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Segmentation
- Social Media Integration
- Subscriber Management
- Whitelisting/Blacklisting

## Links

- [View ActiveCampaign Profile](https://www.getapp.sg/software/2348/activecampaign)
- [View ActiveTrail Profile](https://www.getapp.sg/software/103761/activetrail)
- [View Original Comparison](https://www.getapp.sg/compare/2348/103761/activecampaign/vs/activetrail)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"ActiveCampaign vs ActiveTrail Comparison | GetApp Singapore 2026","description":"Compare ActiveCampaign vs ActiveTrail and discover more similar software. GetApp will help you learn more about each of these tools and make the best decision for your business.","url":"https://www.getapp.sg/compare/2348/103761/activecampaign/vs/activetrail","about":[{"@id":"https://www.getapp.sg/software/2348/activecampaign#software"},{"@id":"https://www.getapp.sg/software/103761/activetrail#software"}],"breadcrumb":{"@id":"https://www.getapp.sg/compare/2348/103761/activecampaign/vs/activetrail#breadcrumblist"},"@type":["WebPage","CollectionPage"],"@id":"https://www.getapp.sg/compare/2348/103761/activecampaign/vs/activetrail#webpage","isPartOf":{"@id":"https://www.getapp.sg/#website"},"inLanguage":"en-SG","publisher":{"@id":"https://www.getapp.sg/#organization"}},{"name":"ActiveCampaign","description":"ActiveCampaign is a cloud-based SaaS platform that unifies email marketing, multi-channel messaging (SMS, WhatsApp), CRM, and marketing automation for small to mid-sized businesses. The platform centralizes contact management, behavioral tracking, and campaign orchestration across channels, giving marketing and sales teams a single workspace to build, execute, and measure customer engagement strategies. ActiveCampaign supports deep segmentation, dynamic content personalization, and conditional logic-based automation workflows that adapt to subscriber actions and lifecycle stages.\n\nActiveCampaign integrates with over 900 third-party applications, including e-commerce platforms, CRMs, and analytics tools, allowing teams to connect existing tech stacks without custom development. Built-in CRM functionality covers deal pipelines, task management, and sales automation, bridging the gap between marketing campaigns and revenue outcomes. Reporting dashboards surface campaign performance, contact engagement scores, and revenue attribution data, supporting data-driven decisions across marketing and sales functions.","image":"https://images.g2crowd.com/display-layer-screenshots/1934/7c5a26a13084a46074f3a9275ec7298e154ffe32c909a1a20ddc3f3a8336916d.png","url":"https://www.getapp.sg/software/2348/activecampaign","@type":"SoftwareApplication","@id":"https://www.getapp.sg/software/2348/activecampaign#software","publisher":{"@id":"https://www.getapp.sg/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":2570,"ratingValue":4.6},"offers":{"price":"15","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Linux, Chrome, Android, Platform ios, Platform ipad"},{"name":"ActiveTrail","description":"ActiveTrail is a leader in email marketing and automation, enabling clients to create, manage, test and analyze marketing campaigns.\n\nThe process begins with ActiveTrail’s simplified email campaign creation tool - Active Builder - which allows users to quickly create engaging emails, even with no technical knowledge. The Active Personalization feature enables users to personalize each email, increasing opening rates. ActiveTrail’s dynamic registration forms and online poll tool help marketers to grow their mailing list whilst A/B testing enables them to test multiple versions of an email and proceed with sending the most effective variant.\n\nUsers can also create landing pages in just a few minutes with ActiveTrail’s landing page templates and editor, all optimized for display on mobile devices. ActiveTrail’s Trigger tool is an auto-action marketing trigger, which triggers defined actions depending on customer behaviour. Users can reach out to clients via email or text message since Active Trail is multi-platform.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/0ab16696-2dff-4199-9c06-5d3d4986a303.png","url":"https://www.getapp.sg/software/103761/activetrail","@type":"SoftwareApplication","@id":"https://www.getapp.sg/software/103761/activetrail#software","publisher":{"@id":"https://www.getapp.sg/#organization"},"applicationCategory":"BusinessApplication","aggregateRating":{"@type":"AggregateRating","bestRating":5,"ratingCount":28,"ratingValue":4.4},"offers":{"price":"8","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows"},{"@type":"BreadcrumbList","@id":"https://www.getapp.sg/compare/2348/103761/activecampaign/vs/activetrail#breadcrumblist","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"CRM Software","position":2,"item":"/directory/230/crm/software","@type":"ListItem"},{"name":"ActiveCampaign vs ActiveTrail","position":3,"item":"https://www.getapp.sg/compare/2348/103761/activecampaign/vs/activetrail","@type":"ListItem"}]}]}
</script>
