---
description: Compare Salesforce Marketing Cloud vs Totango and discover more similar software. GetApp will help you learn more about each of these tools and make the best decision for your business.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Salesforce Marketing Cloud vs Totango Comparison | GetApp Singapore 2026
---

Breadcrumb: [Home](/) > [Personalisation Software](/directory/609/personalization-behavioral-targeting/software) > [Salesforce Marketing Cloud \<span\>vs\</span\> Totango](https://www.getapp.sg/compare/607/90496/salesforce-marketing-cloud/vs/totango)

# Compare Salesforce Marketing Cloud vs Totango

Canonical: https://www.getapp.sg/compare/607/90496/salesforce-marketing-cloud/vs/totango

> Detailed comparison between Salesforce Marketing Cloud and Totango. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Salesforce Marketing Cloud | Totango |
| **Overall rating** | 4.2/5 | 3.7/5 |
| **Total Reviews** | 529 | 33 |
| **Starting Price** | US$25.00 | - |
| **Free Trial** | No | No |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation |

## Key features

### Salesforce Marketing Cloud

- Alerts/Notifications
- Campaign Management
- Channel Management
- Communication Management
- Conversion Tracking
- Customer Engagement
- Customer Journey Mapping
- Customer Segmentation
- Dashboard
- Data Recovery
- Data Visualization
- Drip Campaigns
- Email Monitoring
- Lead Management
- Multi-Channel Data Collection
- Predictive Analytics
- Reporting/Analytics
- Sales Activity Management
- Template Management
- Website Visitor Tracking

### Totango

- Alerts/Notifications
- Campaign Management
- Communication Management
- Conversion Tracking
- Customer Engagement
- Customer Journey Mapping
- Customer Segmentation
- Dashboard
- Data Visualization
- Drip Campaigns
- Lead Management
- Multi-Channel Data Collection
- Predictive Analytics
- Reporting/Analytics
- Template Management

## Links

- [View Salesforce Marketing Cloud Profile](https://www.getapp.sg/software/607/salesforce-marketing-cloud)
- [View Totango Profile](https://www.getapp.sg/software/90496/totango)
- [View Original Comparison](https://www.getapp.sg/compare/607/90496/salesforce-marketing-cloud/vs/totango)

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