---
description: Compare Mailchimp vs Whatagraph and discover more similar software. GetApp will help you learn more about each of these tools and make the best decision for your business.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Mailchimp vs Whatagraph Comparison | GetApp Singapore 2026
---

Breadcrumb: [Home](/) > [Email Management Software](/directory/306/email-management/software) > [Mailchimp \<span\>vs\</span\> Whatagraph](https://www.getapp.sg/compare/8268/124703/mailchimp/vs/whatagraph)

# Compare Mailchimp vs Whatagraph

Canonical: https://www.getapp.sg/compare/8268/124703/mailchimp/vs/whatagraph

> Detailed comparison between Mailchimp and Whatagraph. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Mailchimp | Whatagraph |
| **Overall rating** | 4.5/5 | 4.4/5 |
| **Total Reviews** | 17572 | 84 |
| **Starting Price** | US$13.00 | - |
| **Free Trial** | Yes | No |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Live Online, Webinars, Documentation, Videos |

## Key features

### Mailchimp

- API
- CRM
- Campaign Planning
- Conversion Rate Optimization
- Customizable CTAs
- Customizable Reports
- Dashboard
- Data Analysis Tools
- Dynamic Content
- Engagement Tracking
- Monitoring
- Multi-Channel Management
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Reminders
- Social Marketing
- Social Media Integration
- Website Visitor Tracking

### Whatagraph

- API
- CRM
- Campaign Planning
- Conversion Rate Optimization
- Customizable CTAs
- Customizable Reports
- Dashboard
- Data Analysis Tools
- Dynamic Content
- Engagement Tracking
- Monitoring
- Multi-Channel Management
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Reporting
- Reminders
- Social Marketing
- Social Media Integration
- Website Visitor Tracking

## Links

- [View Mailchimp Profile](https://www.getapp.sg/software/8268/mailchimp)
- [View Whatagraph Profile](https://www.getapp.sg/software/124703/whatagraph)
- [View Original Comparison](https://www.getapp.sg/compare/8268/124703/mailchimp/vs/whatagraph)

-----

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