---
description: Compare Mailchimp vs Wix and discover more similar software. GetApp will help you learn more about each of these tools and make the best decision for your business.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Mailchimp vs Wix Comparison | GetApp Singapore 2026
---

Breadcrumb: [Home](/) > [Marketing Automation Software](/directory/308/marketing-automation/software) > [Mailchimp \<span\>vs\</span\> Wix](https://www.getapp.sg/compare/8268/90955/mailchimp/vs/wix)

# Compare Mailchimp vs Wix

Canonical: https://www.getapp.sg/compare/8268/90955/mailchimp/vs/wix

> Detailed comparison between Mailchimp and Wix. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Mailchimp | Wix |
| **Overall rating** | 4.5/5 | 4.4/5 |
| **Total Reviews** | 17572 | 10606 |
| **Starting Price** | US$13.00 | US$17.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Android (Mobile), iPhone (Mobile), iPad (Mobile) | Cloud, SaaS, Web-based, Android (Mobile), iPhone (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | Live Online, Webinars, Documentation, Videos | Webinars, Documentation, Videos |

## Key features

### Mailchimp

- API
- Activity Tracking
- Campaign Planning
- Content Management
- Customer Database
- Customizable Reports
- Dashboard
- Email Management
- Engagement Tracking
- Form Builder
- Live Chat
- Monitoring
- Product Catalog
- Real Time Editing
- Reminders
- Scheduling
- Shopping Cart
- Website Integration
- Website Publishing Options
- eCommerce Management

### Wix

- API
- Activity Tracking
- Campaign Planning
- Content Management
- Customer Database
- Customizable Reports
- Dashboard
- Email Management
- Engagement Tracking
- Form Builder
- Live Chat
- Monitoring
- Product Catalog
- Real Time Editing
- Reminders
- Scheduling
- Shopping Cart
- Website Integration
- Website Publishing Options
- eCommerce Management

## Links

- [View Mailchimp Profile](https://www.getapp.sg/software/8268/mailchimp)
- [View Wix Profile](https://www.getapp.sg/software/90955/wix)
- [View Original Comparison](https://www.getapp.sg/compare/8268/90955/mailchimp/vs/wix)

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