---
description: Compare Salesforce Marketing Cloud Account Engagement vs Act! and discover more similar software. GetApp will help you learn more about each of these tools and make the best decision for your business.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Salesforce Marketing Cloud Account Engagement vs Act! Comparison | GetApp Singapore 2026
---

Breadcrumb: [Home](/) > [Campaign Management Software](/directory/304/campaign-management/software) > [Salesforce Marketing Cloud Account Engagement \<span\>vs\</span\> Act\!](https://www.getapp.sg/compare/8294/91203/pardot/vs/act)

# Compare Salesforce Marketing Cloud Account Engagement vs Act\!

Canonical: https://www.getapp.sg/compare/8294/91203/pardot/vs/act

> Detailed comparison between Salesforce Marketing Cloud Account Engagement and Act\!. Check ratings, reviews, pricing, and features to make the best decision for your business.

-----

## At a Glance

| Metric | Salesforce Marketing Cloud Account Engagement | Act\! |
| **Overall rating** | 4.1/5 | 3.9/5 |
| **Total Reviews** | 649 | 909 |
| **Starting Price** | US$1,250.00 | US$30.00 |
| **Free Trial** | Yes | Yes |
| **Free Version** | No | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Linux (Desktop), Android (Mobile) | Cloud, SaaS, Web-based, Windows (Desktop), Windows (On-Premise), Linux (On-Premise), Android (Mobile), iPhone (Mobile), iPad (Mobile) |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online, Webinars, Documentation, Videos |

## Key features

### Salesforce Marketing Cloud Account Engagement

- API
- Activity Tracking
- CRM
- Customer Database
- Customizable CTAs
- Customizable Reports
- Dashboard
- Dynamic Content
- Email Management
- Engagement Tracking
- Lead Management
- Lead Qualification
- Multi-Channel Communication
- Process/Workflow Automation
- Real-Time Data
- Sales Activity Management
- Segmentation
- Social Marketing
- Social Media Integration
- Website Visitor Tracking

### Act\!

- API
- Activity Tracking
- CRM
- Customer Database
- Customizable CTAs
- Customizable Reports
- Dashboard
- Dynamic Content
- Email Management
- Engagement Tracking
- Lead Management
- Lead Qualification
- Multi-Channel Communication
- Process/Workflow Automation
- Real-Time Data
- Sales Activity Management
- Segmentation
- Social Marketing
- Social Media Integration
- Website Visitor Tracking

## Links

- [View Salesforce Marketing Cloud Account Engagement Profile](https://www.getapp.sg/software/8294/pardot)
- [View Act\! Profile](https://www.getapp.sg/software/91203/act)
- [View Original Comparison](https://www.getapp.sg/compare/8294/91203/pardot/vs/act)

-----

## Structured Data

<script type="application/ld+json">
  {"@context":"https://schema.org","@graph":[{"name":"Salesforce Marketing Cloud Account Engagement vs Act! Comparison | GetApp Singapore 2026","description":"Compare Salesforce Marketing Cloud Account Engagement vs Act! and discover more similar software. GetApp will help you learn more about each of these tools and make the best decision for your business.","url":"https://www.getapp.sg/compare/8294/91203/pardot/vs/act","about":[{"@id":"https://www.getapp.sg/software/8294/pardot#software"},{"@id":"https://www.getapp.sg/software/91203/act#software"}],"breadcrumb":{"@id":"https://www.getapp.sg/compare/8294/91203/pardot/vs/act#breadcrumblist"},"@id":"https://www.getapp.sg/compare/8294/91203/pardot/vs/act#webpage","@type":["WebPage","CollectionPage"],"isPartOf":{"@id":"https://www.getapp.sg/#website"},"publisher":{"@id":"https://www.getapp.sg/#organization"},"inLanguage":"en-SG"},{"name":"Salesforce Marketing Cloud Account Engagement","description":"Pardot from Salesforce is a marketing automation solution designed to bridge the gap between sales and marketing teams,\n\nPardot's lead management features CRM integration, email marketing, lead nurturing, lead scoring, and ROI reporting to help marketing and sales teams work together to generate and qualify sales leads, shorten sales cycles, and track marketing ROI.\n\nUsers can track all prospect interactions on a site — from downloads to page views — then score prospects based on parameters set. Other features include automated lead nurturing and real-time sales alerts, which allow reps to prioritize their time.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/057ae0a2-bb5e-492f-b3f7-3a2cf7bc18ff.png","url":"https://www.getapp.sg/software/8294/pardot","@id":"https://www.getapp.sg/software/8294/pardot#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.sg/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":4.1,"bestRating":5,"ratingCount":649},"offers":{"price":"1250","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Apple, Windows, Linux, Android"},{"name":"Act!","description":"Act! is a comprehensive customer relationship management system that centralizes vital customer data in an organized and user-friendly solution. The platform enables businesses to track calls, emails, notes, tasks, documents, quotes, payments, and other customer interactions in one secure location. Act! integrates seamlessly with Office and Google applications to maintain synchronized contacts, appointments, and emails, while powerful search functionality allows users to locate detailed prospect or customer information instantly. The system can be configured to unique specifications with custom layouts for maintaining industry-specific customer data, accessible both in the office and remotely through mobile devices.\n\nThe platform enhances sales processes through detailed opportunity tracking and interactive quotes that clients can view and approve in real time. Sales teams can advance deals through defined stages of customizable sales processes while assessing the sales pipeline by product, representative, territory, deal stage, region, and other parameters. Act! provides actionable insights through interactive visual dashboards covering sales, marketing, and business key performance indicators, generating over eighty standard reports or custom reports tailored to specific requirements. Real-time metrics help businesses identify what strategies are working effectively, with email engagement data highlighting the most promising leads.","image":"https://gdm-catalog-fmapi-prod.imgix.net/ProductScreenshot/b2357197-db96-4bec-9d65-7b2e692a225b.webp","url":"https://www.getapp.sg/software/91203/act","@id":"https://www.getapp.sg/software/91203/act#software","@type":"SoftwareApplication","applicationCategory":"BusinessApplication","publisher":{"@id":"https://www.getapp.sg/#organization"},"aggregateRating":{"@type":"AggregateRating","ratingValue":3.9,"bestRating":5,"ratingCount":909},"offers":{"price":"30","@type":"Offer","priceCurrency":"USD"},"operatingSystem":"Cloud, Windows, Windows on premise, Linux on premise, Android, Platform ios, Platform ipad"},{"@id":"https://www.getapp.sg/compare/8294/91203/pardot/vs/act#breadcrumblist","@type":"BreadcrumbList","itemListElement":[{"name":"Home","position":1,"item":"/","@type":"ListItem"},{"name":"Campaign Management Software","position":2,"item":"/directory/304/campaign-management/software","@type":"ListItem"},{"name":"Salesforce Marketing Cloud Account Engagement vs Act!","position":3,"item":"https://www.getapp.sg/compare/8294/91203/pardot/vs/act","@type":"ListItem"}]}]}
</script>