---
description: Compare Tableau vs Beckon and discover more similar software. GetApp will help you learn more about each of these tools and make the best decision for your business.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Tableau vs Beckon Comparison | GetApp Singapore 2026
---

Breadcrumb: [Home](/) > [KPI Software](/directory/3367/kpi-software/software) > [Tableau \<span\>vs\</span\> Beckon](https://www.getapp.sg/compare/90797/103835/tableau-software/vs/beckon)

# Compare Tableau vs Beckon

Canonical: https://www.getapp.sg/compare/90797/103835/tableau-software/vs/beckon

> Detailed comparison between Tableau and Beckon. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Tableau | Beckon |
| **Overall rating** | 4.6/5 | - |
| **Total Reviews** | 2348 | 0 |
| **Starting Price** | US$15.00 | US$1.00 |
| **Free Trial** | Yes | - |
| **Free Version** | Yes | No |
| **Deployment** | Cloud, SaaS, Web-based, Mac (Desktop), Windows (Desktop), Windows (On-Premise), Linux (On-Premise) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat | Email/Help Desk |
| **Training** | In Person, Live Online, Webinars, Documentation, Videos | In Person, Live Online |

## Key features

### Tableau

- Activity Dashboard
- Ad hoc Reporting
- Benchmarking
- Dashboard
- Data Connectors
- Functions/Calculations
- KPI Monitoring
- Key Performance Indicators
- Multiple Data Sources
- Performance Metrics
- Private Dashboards
- Public Dashboards
- Real-Time Data
- Scorecards
- Search/Filter
- Strategic Planning
- Trend Analysis
- Trend/Problem Indicators
- Visual Analytics
- Website Analytics

### Beckon

- Activity Dashboard
- Ad hoc Reporting
- Benchmarking
- Dashboard
- Data Connectors
- Functions/Calculations
- KPI Monitoring
- Key Performance Indicators
- Multiple Data Sources
- Performance Metrics
- Private Dashboards
- Public Dashboards
- Real-Time Data
- Scorecards
- Search/Filter
- Strategic Planning
- Trend Analysis
- Trend/Problem Indicators
- Visual Analytics
- Website Analytics

## Links

- [View Tableau Profile](https://www.getapp.sg/software/90797/tableau-software)
- [View Beckon Profile](https://www.getapp.sg/software/103835/beckon)
- [View Original Comparison](https://www.getapp.sg/compare/90797/103835/tableau-software/vs/beckon)

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