---
description: Compare Google Analytics 360 vs Microsoft Clarity and discover more similar software. GetApp will help you learn more about each of these tools and make the best decision for your business.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Google Analytics 360 vs Microsoft Clarity Comparison | GetApp Singapore 2026
---

Breadcrumb: [Home](/) > [Product Analytics Tools](/directory/3791/product-analytics/software) > [Google Analytics 360 \<span\>vs\</span\> Microsoft Clarity](https://www.getapp.sg/compare/90997/2051298/google-analytics/vs/microsoft-clarity)

# Compare Google Analytics 360 vs Microsoft Clarity

Canonical: https://www.getapp.sg/compare/90997/2051298/google-analytics/vs/microsoft-clarity

> Detailed comparison between Google Analytics 360 and Microsoft Clarity. Check ratings, reviews, pricing, and features to make the best decision for your business.

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## At a Glance

| Metric | Google Analytics 360 | Microsoft Clarity |
| **Overall rating** | 4.7/5 | 4.8/5 |
| **Total Reviews** | 8089 | 56 |
| **Starting Price** | - | US$0.00 |
| **Free Trial** | No | No |
| **Free Version** | Yes | Yes |
| **Deployment** | Cloud, SaaS, Web-based, Android (Mobile) | Cloud, SaaS, Web-based |
| **Support** | Email/Help Desk, FAQs/Forum, Knowledge Base, Chat | Email/Help Desk, FAQs/Forum, Knowledge Base |
| **Training** | Webinars, Documentation, Videos | Documentation |

## Key features

### Google Analytics 360

- A/B Testing
- API
- Activity Dashboard
- Behavior Tracking
- Campaign Management
- Conversion Tracking
- Customer Segmentation
- Customizable Reports
- Dashboard
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter
- Tagging
- Visualization
- Website Analytics

### Microsoft Clarity

- A/B Testing
- API
- Activity Dashboard
- Behavior Tracking
- Campaign Management
- Conversion Tracking
- Customer Segmentation
- Customizable Reports
- Dashboard
- Performance Metrics
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Reporting
- Reporting & Statistics
- Reporting/Analytics
- Search/Filter
- Tagging
- Visualization
- Website Analytics

## Links

- [View Google Analytics 360 Profile](https://www.getapp.sg/software/90997/google-analytics)
- [View Microsoft Clarity Profile](https://www.getapp.sg/software/2051298/microsoft-clarity)
- [View Original Comparison](https://www.getapp.sg/compare/90997/2051298/google-analytics/vs/microsoft-clarity)

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