Google Ads Reviews

When it comes to quality as a whole. Google Ads surpasses itself, in my opinion it is a very powerful and very accurate tool. It's amazing how quickly the tool delivers a report to us. We raise some ad campaigns on a weekly basis. And every day we keep an eye on the segmentations and analyzing in real time how our campaigns are running, so we can more efficiently and accurately optimize our goals for a more specific target audience.

Super smart tool with hundreds of features to use.

The most impressive thing is that we don't need to invest a lot to get good results in our campaigns.

This is sensational.

I have to say that the support has also been fast and very helpful.

Since I ventured into working with Digital Marketing, I've been constantly receiving emails from Google Ads support even without asking.

In the beginning, I still didn't have much practice, so I received email from several experts at Google to help me. If it weren't for these people, I wouldn't have achieved my goals.

Nowadays, we only follow our older campaigns, because the tool shows in detail who accesses our pages. The GLOBAL TAG configured on our websites, this is extremely powerful and incredibly accurate.

When it comes to Google Ads, I have no complaints. However, for many inexperienced people who reach the tool, they end up with difficulties in handling it. Because there is a lot of information inside the platform. Lots of buttons and graphics. It ends up getting complicated to work alone in Google Ads. Therefore, it is viable to learn from someone who knows all the features and benefits of the platform.

I think that's it, I don't have a problem with Google Ads, but it's too complex for someone who is starting to advertise their company online.

"For all parties involved - the publisher, yourself, and, of course, Google Ads - this is a win-win-win situation. It's such a pleasure to have a website that Google Ads has recognized for ad placement."

"I'm overjoyed since my ad may now reach the intended demographic, and I've noticed a significant improvement in my business. I'm quite pleased with Google Ads."

"I've enjoyed using this software for years and will continue to do so in the future because it produces excellent results."

"I like Google Advertising' statistics since they make it simple to set up and then see statistics on your ads to discover which ones are the most effective."

"Overall, it was a bad experience. Platform is quite unprofessional."

"The user interface can be clumsy at times and has resulted in data loss on a few occasions."

"It's incredibly deep, with a lot of confusing elements."

"The most significant disadvantage of Google Adwords is the high cost of advertisements. This platform is by far the most expensive, which could be a concern in a lower-income country."

Google as a company had developed a great service in which small businesses can reach new clients easily and target new audiences with a few clicks. It’s easy to customize for your businesses needs.

The app you use to create and modify your ads and campaigns is very basic and confusing. There seems to be missing options/settings and doesn’t not clearly explain what it is you are paying for and what they are doing for you.

In my experience as a user, Google Ads have proven to be a crucial tool for putting my goods and services in front of the right customers. The platform saves me so much time and makes it simple for me to set up and launch advertising campaigns. Targeting particular demographics and interests is one of the best features of Google Ads. This has greatly increased the effectiveness of my campaigns by putting my ads in front of those who are most likely to be interested in what I have to offer. Google Ads have helped me not only to reach the right audience but also to gain more knowledge about my clients. I can monitor the performance of my ads and make any necessary adjustments thanks to the thorough tracking and reporting features. I also value Google Ads' flexibility with regard to spending. I can find a strategy that works for me whether I have a small or large advertising budget. Finally, the ability to test and experiment with various ad campaigns has been a huge benefit. I've had the opportunity to experiment with various ad copy, targeting options, and other elements to determine what works best for my company. In general, I heartily endorse Google Ads to any company wishing to connect with their target market and enhance their advertising efforts.

Google Ads has its share of drawbacks, in my experience as a user. The pay-per-click model, which can be expensive depending on the sector you work in and the level of advertising space competition, is one of the main problems. The cost per click can be significantly higher in sectors with intense competition, making it challenging to achieve a positive return on investment. The fact that Google Ads are typically a short-term investment is another disadvantage. This implies that in order to make sure your campaigns are effective, you will need to continuously evaluate them and make necessary adjustments. Although it is possible to set up long-term campaigns, it is typically more effective to be more proactive and make adjustments as necessary. It can take a lot of time and work to succeed with this. It's also important to keep in mind that there are restrictions on what you can put in your advertisements. Before beginning to create your campaigns, it's crucial to become familiar with the specific guidelines Google has established for ad content and design. Businesses with distinctive goods or services may find this frustrating because they may feel constrained in how they can market their offerings. Overall, Google Ads can be a useful tool for reaching your target audience, but it's important to be aware of the potential costs and platform restrictions.

The best thing about google ads is the guaranteed outreach your ad gets while you essentially only pay for the impact of the ad campaign, and not just having your ad broadcast. So then there is never really anything like an unproductive ad campaign with Google Ads. Secondly, for the price of one, ads get broadcast over the several google platforms commonly used in our target communities, so we are able to get better results in shorter times.

The Display Network option ended up being an added layer we didn't need for our campaigns because it yielded very poor results while costing us quite a bit. We only discovered it after two months when we were scrutinizing the analytics reports.

The fact that one can post multiples ads at the same time for different products and services on offer.

It is easy to maneuver the software of the software in order to integrate multiple different businesses with different ads to display.

One can easily track the progress when using their phones or laptop or any active electronic device that can function with the software.

Sometimes some ads are blocked since they contain references to topics that are not permitted within their policy guidelines.

Their customer care phone support is not of much assistance, especially when facing challenges.

i like the variety of bidding strategies that can suit our campaign goals
good google guide for making different campaigns
real time tracking
better way of scaling

it takes a long time to start a new ad
it takes about one week at the learning mode phase then my campaign start getting better result

It generates me sales. It helps me drive traffic to my site and expose new people to my products. This along with facebook ads is a MUST for all businesses.

It can get quite complicated and the redesigns to the site don't help.

I loved the pay per click pricing model, that way we pay for the value of the service provided and the benefits we have gained from engaging them. But the most significant benefit we got from using Google Ads was the vastness of the potential market it gave us ready access to. Our results have been nothing short of extraordinary.

What we liked the least about Google Ads was the false hopes it gave us when we began using it for the first time. Without experience, we assumed that all the clicks we were getting were going to be translated into conversions and new business. The broad search results weren't particularly helpful either. But eventually we learnt to better manage our expectations and still stuck with it.

We receive good value for money in leads campaign. Development of campaign is straight forward and easy targeting specific locations.

It can be difficult to connect all the data received in the dashboard and to use all the benefits of the tool. It could be easier to use.

I like that Google Ads settings are simple and that its services are efficient and reliable, allowing anyone, including individual users, to deliver their ads to the largest possible segment of interested people at the lowest possible cost, and with the best possible Google support, which is difficult to match with other competing platforms. I like that there are ready-made templates available, as well as the opportunity to use them to quickly generate creative concepts and inventive advertising methods. I like how it integrates with other Google apps, as well as how easy it is to use and share on various social networking sites. I also like how you can utilize search engines to identify keywords to publish your activity through, and how you can analyze data by exporting it to Google Analytics. It's fantastic to set up a campaign and measure and analyze traffic, as this allows you to evaluate how well you've done with your outreach and what improvements you need to make for future campaigns.

I had no negative experiences with Google Ads, and this is due to its integration with Google applications, which simplifies all of the steps, as well as receiving full-featured support from Google, which includes educational materials and direct assistance, as well as reasonable subscription prices.

Google Ads helps our business to target customers who're real buyers and looking for the solutions provided by us on Google Search and Maps. We have been able to increase our year-on-year sales & revenue by over 40% using Google Ads effectively. It helps us to generate qualified leads, increase our database, create brand awareness, increase our website traffic, and also convert more business orders.

It's very expensive and there's no sure shot method to confirm which Ad Campaigns will have a higher click-through rate and conversion. Despite A/B Testing, sometimes results of Ad campaigns go haywire. Also, best-performing keywords keep changing and their bidding amount goes very high.

I have a YouTube Channel, So I use Google ads a lot to Run Ads online. I am Completely impressed by its functionality and flexibility to run Advertisements. You can set a range of different types of Ads and also you can target the exact audience with Google Ads. I like the option to schedule the Ads for exact required Date this helped me a lot. I was able to run multiple Ads at a time with Low budget.
One more thing a love about Google Ads is "THE BIDDING" you can set bids for every ads I'm impressed that I was able to run Ads properly with Low bidding.
Option to Add money is safe, withing 10 minutes amount will be added if you use Debit card to Add balance.

The Money Transfer option in Add balance is quite complicated to me, i researched about it and i was able add money with Money Transfer option, few times it worked fine but the issue is it took days to add money to the balance sometime it took a week, and once the money did't even added, But with Customer support the money got added, it took like 3 weeks to solve the issue. I Hope the Money Transfer option will be improved in Future.

I run an agency where our bread and butter is doing AdWords search campaigns for clients. Managing AdWords has literally provided a career and livelihood for me... it’s also given time the ability to generate tens of thousands of leads and well over $10 million dollars in revenue for my clients. Over the years the platform has evolved a lot and in its current iteration it’s more user friendly than ever and I enjoy using it a lot.

The recommendations system doesn’t always give good recommendations for example it will recommend running responsive search ads for basically every ad group but it’s been VERY rare in my experience that responsive search ads have outperformed revalue ads for our clients... worse yet the recommendations system punishes you for dismissing recommendations (including mediocre ones). Also customer support can be pretty awful at times. Minor issues overall.

I mostly like Google Ad's ease of choosing your intended geographical targets. Narrowing that type of option really has made a huge impact in successful customer engagements, increasing web traffic and exposure. I also enjoy and feel good about choosing the amount of money that I'm willing to spend on my advertising campaign. You are completely in control of your spending to meet your needs and that amount can be adjusted at any time you desire.

The downfall of Google Ads for me personally is the lack of an explanation when it comes to deciphering the many analyses. I am willing to invest some time in learning how to get the mostf from this software but the direction to do so is lacking. A user would almost have to be pre-exposed to the analytical terminology and how to gain insight from these measurements.

What I like most about google ads is the cost of it is a lot cheaper than other platforms I use to push ads. We promote our services and products on google ads and it keeps our cost pretty low to get enough data to start pushing more expensive ads on other platforms.

What I like least about google ads is how hard it is to set up certain things in specific google merchant account to google ads. It took me about two weeks to get it set up, after talking to multiple google reps to help me get it set up. I wish I could be a lot easier to set it up and got waste so much time.

Google Ads is one of the best ways a company can source its leads. With Google's flexible targeting and easy-to-use software, any business can quickly launch an ad for as little as $10/day or $1,000/day and generate leads and customers.

I wish Google would bring back its text ads so that I didn't have to only use responsive ads.

Easy to launch campaigns. Easy to play around with it and find what you’re looking for

Limitations on the ads that can be used. Sometimes they suspend accounts due to fraudulent activity when it was just created. So hard to reach customer support. Usually they don’t have answers and just wait your time.

I think Google ads have been very useful for my business. It has been useful to review how our campaigns are running and optimize them as needed.

The cost per click is more expensive than other ad options.

I use AdWords on a local level (local meaning a handful of zip codes across two counties) and it has helped me raise awareness for my brand and services as well as attract new clients. Local does the same but takes more time and effort whereas AdWords gives me a much faster turnaround time. I like that I can set budgets and monitor campaigns in real-time so I know if my campaigns are cost-effective. I feel that I have 100% control over my campaign design and budgeting so I am not concerned of spending too much. If after a certain threshold, new customer acquisition is still too low, then I know to either stop the campaign temporarily or to more likely investigate why and modify my keywords or ad messages.

To run an effective local campaign, it is critical to know your target audience but even more critical to conduct elaborate keyword research. This can be very time consuming, even tedious and repetitive at times. However, this is the time investment necessary to ensure you have quality campaigns that will actually be profitable. If you do not have a background in PPC advertising or general knowledge in digital marketing, AdWords is not simple to dive right in (or at least not simple to do it right). Take the time to do ample research and even consider the training and certification offered by Google. I felt this was more fit for someone whose line of work is PPC as opposed to running your own ads for your business so I have not completed these. I am certain they would be exponentially beneficial to anyone, but I feel confident my keyword research and message design was enough to at least turn profits from the time and money spent using AdWords.

It is a tool that provides results in all conversions, sales, leads, traffic, etc. Everything will depend on the budget and the optimization of the campaigns.It also has many types of campaigns that allow you to innovate in your ads and promote your products or services.

You need a significant budget for the campaigns to have results. It also requires previous knowledge such as a course, to be able to handle it easily.

1. Setting up campaign is easy with not much help required.
2. Keyword planner is the ultimate keyword research tool you'll need. Trust no other tool
3. The dashboard is extremely useful and integrating it with Hubspot makes it even more powerful.
4. The Gads editor is even better version of Google Ads desktop version.

1. Google ads is laggy when opened in desktop version. A better alternative is to download Gads editor which does all the job.
2. Charges a lot if there's not much conversion data.
3. Always wants to automate our campaigns with not so good recommendation.

If you're trying to market your product or service to people in the market for that offering, there's really no better (or cheaper) way to specifically target those buyers than Google's Adwords program. We work hard to get organic search listings, but particularly for high traffic, competitive terms, bidding on PPC ads in the SERPs is a great strategy. Adwords lets you do keyword research, scope out the competition, and control your bid/spend in multiple ways. It's simple text and the best part is you only pay for clicks that come to your website.

Adwords has been changing the interface a lot lately. It's often difficult to get from Express to the full suite, and the constantly changing google app ecosystem means you can almost never find your way around. Sometimes they deny an ad, they also raise your CPC if they don't like the quality of the page you land traffic on, so there's some unfortunate road blocks where they try to control the entire internet, but otherwise it's a very cheap form of advertising and lead acquisition.

Google Ads is an amazing way to target potential customers along their path of discovery. Targeting audience segments and geographic areas is incredible. Reaching potential customers on their devices while they are showing interest, and then following them along their journey, is exactly what we needed.

Google Ads can be a very complicated endeavor to the uninitiated. It is something that you will need to practice and study, it isn't just something you can jump into and expect to understand easily.

I like the google ads because of I can control my money on what click is going to spent with an specified search term. I can also select on which channel I want to perform my ads in different format like - text ads, display ads, remarketing ads, video ads, discovery max and more.

most of the times I charged more than bid cost it was mentioned in google ads/keyword planner - I tried to contact support for the same but I didn't get proper resolution and even my money back.