SendGrid

4.2 (736)
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Email Delivery. Simplified.

Overall rating

4.2 /5
(736)
Value for Money
4.0/5
Features
4.1/5
Ease of Use
4.1/5
Customer Support
3.8/5

83%
recommended this app
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736 Reviews

Emiliano
Emiliano
Overall rating
  • Industry: Events Services
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

One of the best ESP around

Reviewed on 11/01/2024

Overall SendGrid offers a great service with competitive pricing and great performance. Unfortunatel...

Overall SendGrid offers a great service with competitive pricing and great performance. Unfortunately the deliverability for emails hosted on Microsoft servers is not that good and other providers might be needed in those cases.

Pros

SendGrid is a well priced ESP with great delivery performance, near instant webhooks and highly configurable. Their API is quite straightforward to use, minimizing integration costs.

Cons

When using a shared IP, deliverability to Microsoft hosted email addresses is really bad, most emails sent to Outlook or Microsoft 365 organizations end classified as SPAM and the only workaround withing SendGrid is to have a higher cost plan with dedicated IP addresses, having to build the IP reputation from scratch. Also support takes days to reply to most concerns.

Thomas
Overall rating
  • Industry: Insurance
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 10.0 /10

SendGrid - You pay for reliability

Reviewed on 31/07/2023

Easy to set up, secure and verbose logging and reporting make this an easy choice for SaaS email...

Easy to set up, secure and verbose logging and reporting make this an easy choice for SaaS email relaying. While there is a marketing portion to this application, we don't use it so I can't speak of it.

Pros

I don't think the email API service has ever had a technical downtime where it doesn't work in the many years we have used it. The API itself is very easy to use and use the least privileges. Integrating the API into your SEIM or reporting platform (Power Bi for example) is also really easy to do and gives verbose information.

Cons

Email reputation can be a concern in ensuring your emails are delivered externally unless you want to pay extra, otherwise, the lower tiers are fine and still have decent deliverability %'s, typically above 95%'s.

Agapi
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 4.0 /10

Not the most intuitive platform

Reviewed on 23/06/2024

I found myself working with Sendgrid during a project I was supporting. Let’s say it makes me...

I found myself working with Sendgrid during a project I was supporting. Let’s say it makes me missing the tools I used before even more.

Pros

It is definitely a reliable tool, and does what it is expected to do.

Cons

Two different areas -legacy and the rest- make processes complicated

Lucia
Overall rating
  • Industry: Printing
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

A Great Email Marketing Software

Reviewed on 09/09/2024

Pros

I like the customer communication features offered by SendGrid.
It handles email marketing really well and SendGrid has all we need.

Cons

Not a single complication with SendGrid.

ahmed
Overall rating
  • Industry: Airlines/Aviation
  • Company size: 11–50 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

Better choice for Email Marketing Software

Reviewed on 22/07/2023

It was a good experience, Sendgrid is Easy to use and user-friendly, and you can work with the free...

It was a good experience, Sendgrid is Easy to use and user-friendly, and you can work with the free plan after that you scale your business

Pros

they give you a free trial with 100 emails/day forever.delivery optimization toolsVarious email templates

Cons

-not good at reporting and analyticsthere is no Ai tool to help you with Campaignsa lot of pricing plans

Thomas
Overall rating
  • Industry: Public Policy
  • Company size: 2–10 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Perfect for my use case

Reviewed on 21/08/2023

Our use case is simple: We need reliable deliverability of emails to up to 2,500 addresses, three...

Our use case is simple: We need reliable deliverability of emails to up to 2,500 addresses, three times weekly, and we need to be able to track bounces, address changes, etc. easily. Sendgrid provides that service well and at an affordable price point. It also offers traditional "email marketing" services, which we do not use and cannot evaluate. For our needs, it's a solid offering.

Pros

The media center I run submits three political op-eds per week to about 1,300 newspapers in the US (and sometimes another 1,200 internationally). Sendgrid delivers those emails in a timely manner and keeps track of bounces, etc.

Cons

Setting up to use the API from a custom email address is a bit cumbersome.

Alternatives Considered

Mailchimp

Reasons for Switching to SendGrid

Competitive pricing, ability to send directly from our address using an API, and ability to maintain our list on our own server rather than on the service's.
Anouar
Overall rating
  • Industry: E-Learning
  • Company size: 51–200 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

An excellent platform for email marketing experience.

Reviewed on 22/04/2023

As an excellent, I recommend it for beginners as a start.

As an excellent, I recommend it for beginners as a start.

Pros

An excellent platform, especially for beginners. It gives free trial packages for life, 100 emails per day, and it has an SMTP feature that can be linked with a programEmails can be tracked and Follow Up can be doneAnd accurate analyzes through development. There are many advantages, and it is possible to make an html form to put it on a landing page or your site to put people in a mailing list for a fee.

Cons

Yet countries in the world are banned in this company.

Lindsey Raye
Lindsey Raye
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 5,001–10,000 Employees
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

SendGrid has great deliverability

Reviewed on 19/02/2024

Pros

Using programs like Rackspace and Heroku to use dynamic customer data from other platforms other than CRM

Cons

Changing of hands to Twilio changed a few features but more plug ins

Danny
Danny
Overall rating
  • Industry: Computer Software
  • Company size: 11–50 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

Solid platform with a few drawbacks

Reviewed on 25/03/2024

For the price, I feel like SendGrid can definitely work for certain companies. It’s easy to setup...

For the price, I feel like SendGrid can definitely work for certain companies. It’s easy to setup and start using. If you rely heavily on campaign analytics, I’d look elsewhere.

Pros

The user interface is fairly intuitive and easy to navigate. Template and list management tools are also nice.

Cons

After SendGrid was acquired by Twilio, we saw a downgrade in service. Engagement analytics were not as reliable since many spam filters were showing as clicks. It made it hard to determine which campaigns were actually successful.

luz mary
luz mary
Overall rating
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Daily for Free Trial
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Maximizing Communication this is an Indispensable Tool

Reviewed on 23/04/2024

The platform has strengthened the way I manage email communications, allowing me to reach our...

The platform has strengthened the way I manage email communications, allowing me to reach our clients effectively and efficiently.

Pros

The highlights of this platform for me have been its impressive ability to integrate seamlessly with other platforms and its intuitive interface that makes it easy to handle emails at scale. But I also really liked the ease of initial configuration that allowed me to launch our campaigns quickly, thus optimizing our response times to the market.

Cons

It is important to mention that at specific times I have experienced some delays in the response of technical support. However, these incidents have been minor and do not affect my overall perception of the platform.

Anirban
Anirban
Overall rating
  • Industry: Education Management
  • Company size: 501–1,000 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Very convenient platform for Email Marketing

Reviewed on 01/01/2024

SendGrid is overall a robust platform and we have never faced any downtime or high failure rate on...

SendGrid is overall a robust platform and we have never faced any downtime or high failure rate on SendGrid.

Pros

The best part of SendGrid is its option of adding contacts directly with CSV files and easy integration with MoEngage. The pricing is also affordable for high volume email-sending and transactional communication.

Cons

The promotional plans of SendGrid are priced much on the higher side. Moreover, customisation of Unsubscribe option is not available, for instance we wanted to add a Unsubscribe footer with images and GIFs as a standard for emails but that was not available.

Verified Reviewer
Overall rating
  • Industry: Computer Software
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Good email service product

Reviewed on 29/01/2024

I am happy with SendGrid and using this from last 2 years

I am happy with SendGrid and using this from last 2 years

Pros

Support system and Their dashboard UI, which is simple

Cons

Sometimes loading time is bit more than usual websites

Alternatives Considered

Mailchimp
Regina
Overall rating
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Getting emails delivered well

Reviewed on 28/03/2024

I really enjoy having Sendgrid in my toolbox of things to enhance my business

I really enjoy having Sendgrid in my toolbox of things to enhance my business

Pros

Send has been an asset in my business to help me get better email deliverability in my marketing campaigns

Cons

For me, it took a few minutes to get it going in the way I use it, but wasnt too difficult

John
Overall rating
  • Industry: Information Technology & Services
  • Company size: Self Employed
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Sendgrid, and answer for the lack of transactional emails

Reviewed on 15/12/2023

Pros

They provide and amazing option to sending transactional emails where other CRM/Marketing options don't.

Cons

Some api improvements could be made but overall works well.

Kevin
Overall rating
  • Industry: Internet
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

One of the best email sender platforms on the market

Reviewed on 31/10/2023

We use it for our transactional emails mostly. It was an easy set up. Creating emails was also an...

We use it for our transactional emails mostly. It was an easy set up. Creating emails was also an easy process, we started with their design interface and then moved to coded emails.

Pros

Very easy to create email templates, and integrate with your website. The tool handles really well bounces & spams. We've never had problems with it.

Cons

In the reporting, the unique open email seems to be based on events happening from devices. So if I open the same email from desktop and then from mobile, it will be 2 unique opens. I think this should be based on the actual email.

Pedro
Pedro
Overall rating
  • Industry: Financial Services
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

One of the best email management tools for marketing

Reviewed on 05/11/2023

Pros

- Form customization and tags applied to contacts;
- Easy integration with Hubspot and API that enables you to sync data in an instant between tools;
- Easy to build marketing campaigns

Cons

- The pricing can be a a blocker for more small sized companies

Igor
Overall rating
  • Industry: Internet
  • Company size: 11–50 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 10.0 /10

Decent software for emailing

Reviewed on 16/01/2024

Pros

We are using Sendgrid as an SMTP provider. It was easy to configure and it is working without any bugs - seriously not even one.

Cons

Weird password policy. They demand from you a minimum 16 characters - even if you are using 2fa. It is not convenient at all.

Alternatives Considered

Postmark
Allan
Overall rating
  • Industry: Education Management
  • Company size: 201–500 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 10.0 /10

Great Bulk Emailing Tool

Reviewed on 20/02/2024

It still meets our needs at a great price!

It still meets our needs at a great price!

Pros

It is a great all in one tool for sending emails in bulk

Cons

The dedicated IP address is only available on the Silver or higher tied

Bill
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Monthly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 8.0 /10

Good solution for WordPress SMTP

Reviewed on 04/04/2024

We needed a way to improve on the fairly dismal email deliverability in client WordPress sites, and...

We needed a way to improve on the fairly dismal email deliverability in client WordPress sites, and our primary web host had an integration with SendGrid. After seeing great improvement in deliverability with SendGrid, we have started using it on many sites hosted elsewhere.

Pros

The biggest pro is that SendGrid has a free tier -- increasingly their competitors are moving away from having one. As a result, we can use SendGrid with many sites to improve email deliverability within Wordpress for free, and it's still affordable if it's needed more.

Cons

Email validation is not available until you reach the Pro level, which can be a bit pricier for smaller sites.

Alternatives Considered

Mailgun
Brandon
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 0.0 /10

Waste of time....

Reviewed on 30/08/2023

What a horrible experience. After signing up as a new business customer as part of a new marketing...

What a horrible experience. After signing up as a new business customer as part of a new marketing strategy my business implemented, SendGrid immediately suspended my account for no reason (after taking my personal information), and an agent then proceeded to tell me some magical 'vetting' system determined I wasn't eligible to use their service.After asking how an earth they could 'vet' me considering they haven't even obtained anything about my business they proceeded to tell me they can't tell me why and that their decision was final.Appalling service, I genuinely have no idea how these people even have customers to begin with if one can't even sign up....

Pros

Absolutely nothing, couldn't even sign up...

Cons

Everything, because they discriminate on who signs up to them, and give no explanation for suspending your account after taking your personal information.

Verified Reviewer
Overall rating
  • Industry: Computer Software
  • Company size: 2–10 Employees
  • Used Weekly for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 0.0 /10

HORRIBLE service

Reviewed on 04/08/2023

Stay away from this service, any other service would be better for your business and sanity.

Stay away from this service, any other service would be better for your business and sanity.

Pros

Nothing to like about this service unfortunately.

Cons

There is no customer support, they ban your account even after you have paid for no reason due to suspicious activity, which is sending emails. The service for sending emails bans their users for sending emails, and then you have to open a support ticket to reactivate your account which takes almost 2 weeks to get an initial response.

Madeleine
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Monthly for 6-12 months
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 7.0 /10

Good SMTP Features

Reviewed on 10/04/2024

Pros

After connecting SendGrid to my WordPress installation the notification emails for my web forms send without any issue.

Cons

Getting the "From" domain verified can be challenging sometimes. The process isn't as simple as it could be.

Alternatives Considered

Brevo
Verified Reviewer
Overall rating
  • Industry: Entertainment
  • Company size: Self Employed
  • Used Daily for Free Trial
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 5.0 /10

Not my cup of tea

Reviewed on 02/05/2023

I didn't find it too intuitive, but I appreciate that this can be absolutely subjective. However,...

I didn't find it too intuitive, but I appreciate that this can be absolutely subjective. However, that was limiting for me and it didn't make it worth to invest my time in learning it, especially considering that the cost was above my budget.

Pros

I feel that the integrations are the best part, many other platforms are in the list, that's great.I also like all the customizable email templates, you can work right away with them and think about becoming more experienced only later. Finally, the reports are extremely detailed.

Cons

This is not for newbies, you need at least a bit of technical knowledge, so the first impact can be not too friendly. I think that the biggest flaw is the pricing, which it's quite high for me and I think that sendgrid is less cost effective than other platforms. Besides, many features are only available with the higher tier plans.

Alternatives Considered

Brevo and Mailchimp

Reasons for Switching to SendGrid

I just tried the free trial
Gideon
Overall rating
  • Industry: E-Learning
  • Company size: 2–10 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 4.0 /10

Great product, improve customer support

Reviewed on 10/10/2023

Couldn't use it to satisafaction but I know people who worked well with it

Couldn't use it to satisafaction but I know people who worked well with it

Pros

I like the vetting process, making sure users don't spam.

Cons

The customer is weird, they didn't approve my account for whatever reason, no explanation, I sent mail and still no explanation, they only reffered me to some policies none of which I violated.

Alternatives Considered

MailerSend and Postmark
Luz
Overall rating
  • Industry: Automotive
  • Company size: 11–50 Employees
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

It is really good to get the mails sent

Reviewed on 15/10/2023

Pros

The different templates are really beautiful.

Cons

It allows us to make the designs so it is good.