LeadSquared

4.3 (165)
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Marketing automation and sales execution platform

About LeadSquared

LeadSquared is a complete CRM and marketing automation software to help businesses capture, nurture, manage and track their leads in one place. The cloud-based solution is designed for enterprises and SMEs and provides tools for lead capturing, lead nurturing, sales management, marketing analytics and more.

LeadSquared is a CRM and marketing automation vendor, targeting audiences over a wide variety of industries across the globe. With more than 1000 customers worldwide, it is fast becoming the sales and marketing tool of choice for many businesses. Built to handle thousands of users, millions of leads and thousands of activities, LeadSquared is being used by a diverse set of industries around the globe.

LeadSquared enables users to track their sales process from the time a lead enters the system to when it becomes a customer, and even later. Automated lead capture, easy distribution, sales tracking, email and SMS marketing, and automation workflows are just some of the features that set LeadSquared apart. Along with this, it comes with a comprehensive analytics feature. This allows users to keep a track on what is happening in their business and where their revenue is coming from.

LeadSquared also comes with powerful integrations with other business tools to ensure a seamless experience. Recently, they have also built a developer platform, where you can design and write custom code which can be used to build custom business logic.


Key benefits of LeadSquared

  • Capture leads from all possible sources, including email, phone calls, chat, online ads, blog, lead generation websites, and events. Create effective, customized and responsive landing pages using our Landing Page builder. You can use your own templates or pick from our extensive template library. You can also convert any web-page into a lead-capture engine by creating responsive web forms, as well as website widgets (topbars and sidebars).

  • Engage with your with email, SMS and drip-marketing campaigns. Track your lead's activities with across all touchpoints - website, blogs, emails, online ads, and phone calls. Easily segment your lead list based on lead scores, behavior, geography or any variable that is relevant to you.

  • Prioritize the most sales-ready leads by using Lead Quality and Lead Engagement scoring. Automate lead assignment within your Sales team by pre-defining distribution rules. Set tasks and reminders to manage customer interactions easily. Keep your sales data with you even when you are on the move, with our mobile app.

  • Access deep marketing, sales and revenue insights and get answers to questions such as the performance of your sales team, your best lead source, your best performing campaign, and the amount of revenue generated.

  • Use the LeadSquared API to connect your business apps, lead generation websites, etc. to your LeadSquared account, using our developer-friendly API and webhooks framework. Also, get access to LeadSquared's own developer platform, Lapps. This allows you to design and code your own custom business logic.

  • Images

    LeadSquared Software - Manage all your products, teams and processes in one platform (digital, call center, or field agent driven). Never, ever miss a sales opportunity.
    LeadSquared Software - Understand your prospects, build lasting relationships & increase your ROI
    LeadSquared Software - Mobile CRM Software: Boost Your Field Sales Team’s Efficiency Track and manage your field sales team closely even from miles away.
    LeadSquared Software - Self-serve application and referral portals for your prospects, customers and partners. Tightly integrated with your LeadSquared CRM to connect sales, marketing & service teams.
    LeadSquared Software - Don’t Settle for Disconnected, Leaky Systems Integrated systems to give your people insights they can act upon
    View 6 more
    LeadSquared video
    LeadSquared Software - Manage all your products, teams and processes in one platform (digital, call center, or field agent driven). Never, ever miss a sales opportunity.
    LeadSquared Software - Understand your prospects, build lasting relationships & increase your ROI
    LeadSquared Software - Mobile CRM Software: Boost Your Field Sales Team’s Efficiency Track and manage your field sales team closely even from miles away.
    LeadSquared Software - Self-serve application and referral portals for your prospects, customers and partners. Tightly integrated with your LeadSquared CRM to connect sales, marketing & service teams.
    LeadSquared Software - Don’t Settle for Disconnected, Leaky Systems Integrated systems to give your people insights they can act upon

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    Reviews

    Overall rating

    4.3 /5
    (165)
    Value for Money
    4.1/5
    Features
    4.2/5
    Ease of Use
    4.3/5
    Customer Support
    4.3/5

    Already have LeadSquared?

    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Showing 5 reviews of 165
    Arjun
    Arjun
    Overall rating
    • Industry: Education Management
    • Company size: 11–50 Employees
    • Used Daily for 6-12 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 8.0 /10

    Good CRM system to manage a sales team.

    Reviewed on 13/01/2023

    Pros

    The software is easy to use as compared to its other counterpart salesforce.

    Cons

    Sierra Reporting is not the best, custom reports cannot be created properly.

    Alternatives Considered

    Salesforce Sales Cloud
    Roshan
    Overall rating
    • Industry: Insurance
    • Company size: 51–200 Employees
    • Used Daily for 6-12 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 9.0 /10

    A capable Sales CRM for startups and small businesses

    Reviewed on 21/07/2022

    Leadsquared has helped us streamline our Lead and Sales funnel management. The team has helped...

    Leadsquared has helped us streamline our Lead and Sales funnel management. The team has helped create custom solutions where ever required and has always helped us resolve issues both in the software as well as at the business level.

    Pros

    Adaptability & Customization
    Ease of use
    Easy administration
    Customer Support

    Cons

    Reporting suite isn't the best in the industry. Each report works in silos and doesn't really capture the full picture. However, they have been working on it and constantly improving.

    Email suite and other marketing features have limited use cases. I understand that those aren't the core of the product, so it's ok. But these can get better.

    Alternatives Considered

    HubSpot CRM

    Reasons for Switching to LeadSquared

    Customization options Sales Support Recommended by someone

    Response from LeadSquared

    Thank you so much for sharing your experience with us. We really appreciate you taking the time to share your rating with us. Please do not hesitate to contact us at [email protected]. Best regards, Team LeadSquared.

    Verified Reviewer
    Overall rating
    • Industry: E-Learning
    • Company size: 2–10 Employees
    • Used Daily for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 8.0 /10

    Fastly growing Lead Management software

    Reviewed on 08/03/2023

    Pros

    The best thing that I like about Lead Squared is the call tracking feature that enables me to track my Sales Teams productivity and also identify gaps in lead conversions.

    Cons

    The only thing that I don't like is the user interface. It has great features but the UI & UX is not up to the mark and also navigating through some features is difficult.

    Sunil
    Overall rating
    • Industry: Medical Devices
    • Company size: 11–50 Employees
    • Used Daily for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 7.0 /10

    It’s definitely a good tool to have if you are looking increase efficiency of your sales team

    Reviewed on 21/07/2022

    Overall experience has been satisfactory in terms of using LSQ as a CRM tool. Looking forward to...

    Overall experience has been satisfactory in terms of using LSQ as a CRM tool. Looking forward to try out other features as well to see how it can bring more efficiency to the team.

    Pros

    The think that I liked the most is the ease of use that comes with LeadSquared & they have pretty decent deck of useful features too.

    Cons

    As of now there is one thing I am not very satisfied is that there is no planner available or the task calendar is also pretty average.

    Alternatives Considered

    Zoho CRM

    Reasons for Switching to LeadSquared

    First reason was the ease of use & the free flowing UI is great & the second reason was the excellent customer support

    Response from LeadSquared

    Thank you so much for sharing your experience with us. We really appreciate you taking the time to share your rating with us. Please do not hesitate to contact us at [email protected]. Best regards, Team LeadSquared.

    shivendra
    Overall rating
    • Industry: Financial Services
    • Company size: 51–200 Employees
    • Used Daily for 6-12 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 8.0 /10

    Review - Lakshmishree Investment & Securities Pvt. Ltd.

    Reviewed on 22/07/2022

    amazing

    amazing

    Pros

    multiple customizable reports at different user levels

    Cons

    issue in integration with our backoffice

    Alternatives Considered

    Salesforce Sales Cloud

    Reasons for Choosing LeadSquared

    customization, mobile app

    Reasons for Switching to LeadSquared

    communication of my sales representative from leadsquared

    Response from LeadSquared

    Thank you so much for sharing your experience with us. We really appreciate you taking the time to share your rating with us. Please do not hesitate to contact us at [email protected]. Best regards, Team LeadSquared.

    Showing 5 reviews of 165 Read all reviews

    LeadSquared FAQs

    Below are some frequently asked questions for LeadSquared.

    LeadSquared offers the following pricing plans:

    • Starting from: US$25.00/month
    • Pricing model: Subscription
    • Free Trial: Not Available

    Sales + Mobile CRM Plans: LITE at $25 per user / month (billed annually) PRO at $50 per user / month (billed annually) SUPER at $100 per user / month (billed annually) Marketing Automation Plans: ESSENTIAL at $150 per month (billed annually) BASIC at $400 per month (billed annually) STANDARD at $1200 per month (billed annually) ENTERPRISE at $2500 per month (billed annually)

    LeadSquared has the following typical customers:

    51–200, 201–500, 501–1,000, 1,001–5,000

    LeadSquared supports the following languages:

    English, Hindi, Indonesian, Vietnamese

    LeadSquared supports the following devices:

    Android (Mobile), iPhone (Mobile), iPad (Mobile)

    LeadSquared integrates with the following applications:

    Acuity Scheduling, Adobe Commerce, Ameyo, BigCommerce, CallRail, Freshdesk, Gmail, GoTo Webinar, Google Analytics 360, Instapage, LiveChat, Meta for Business, Microsoft Outlook, Olark, Salesforce Sales Cloud, Shopify, Twitter/X, Unbounce, WordPress, Zapier, Zendesk Suite

    LeadSquared offers the following support options:

    Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat

    Related categories

    See all software categories found for LeadSquared.