About Omnisend
Trusted by 100k+ ecommerce businesses, Omnisend’s all-in-one email marketing & SMS tool automates your marketing across the entire customer journey—reaching the right audience, with the right message at the right time. Capture and grow subscriber lists with landing pages & popups. Engage customers with ready-made email templates & newsletters. Boost conversions with pre-built automations like welcome, abandoned cart workflows, yearly birthday emails, and more. Integrates easily in 1-click with Shopify, BigCommerce, WooCommerce, Wix & more.
Unlike other platforms on the market, Omnisend allows you to reach out and engage your audiences across multiple channels via the same automation workflow: email, SMS, push notifications. You can also sync your segments to Google and Facebook to create retargeting ads on those platforms to deliver an immersive customer experience. With Omnisend, omnichannel marketing is an untapped opportunity that drives engagement and sales.
Collect subscriber information from their first visit to your online store using eye-catching forms such as popups, embedded forms, the interactive Wheel of Fortune, and landing pages. Engage customers by sending interesting emails that will surprise customers including gift boxes, and discount coupon codes. Respond to customers using Omnisend’s attention (marketing) automation with cart recovery and order confirmation emails. Keep customers coming back through personalized and timely automated emails, including order follow-ups, and customer reactivation.
Omnisend invites Freelancers and Agencies to join the Omnisend Partner Program. This program is created to help Freelancers and Agencies accelerate their growth, win more clients and receive industry-leading revenue share for referred and managed accounts. Check the link to join the program: https://www.omnisend.com/partners/
Key benefits of Omnisend
Sell while you sleep with pre-built workflows across Email, SMS, Push, and more.
Convert store visitors to shoppers with pre-built omnichannel automations designed for ecommerce:
Create beautiful and professional email campaigns and newsletters in minutes with:
Grow your Email and SMS subscriber lists by collecting email and/or SMS opt-ins with fully customizable popups, signup bars, landing pages & wheel of fortune. Find ready-made & themed templates in the Forms Library, including Back in Stock notifications & onsite promotions. Plus, a built-in Email List Cleaning tool to optimize your audience.
Improve your targeting with robust segmentation and boost your conversions with well-targeted, personalized messages across email, SMS, push and use the audience sync for Facebook & Google retargeting ads.
Create segments for:
Analyze your campaigns and your customers with real-time reporting:
We’ll be here every step of the way to help support you, no matter what plan you’re on. All customers have access to:
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Reviews
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Software buyers need your help! Product reviews help the rest of us make great decisions.
- Industry: Animation
- Company size: 2–10 Employees
- Used Daily for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Excellent for Email Marketing and Abandoned Cart Recovery Automation!
Reviewed on 18/08/2022
We use Omnisend for abandoned cart recovery and for email marketing.
We use Omnisend for abandoned cart recovery and for email marketing.
Pros
After Jilt shut down, they recommended Omnisend for our marketing needs.
- All data from Jilt was imported without any problems, the contacts and tags as well.
- Unlimited contact list size for free unlike other services. Though the active contacts are limited to 250.
- Free 500 emails per month is enough for a small business like ours, also offered us 500 free push notifications and SMS which is rare.
- The email templates are easily editable, professional and sleek.
- Email customer support is nice and fast to respond, even for the free plan.
- All automations and workflows available in the free plan, no strings attached.
- Auto generated unique Discount codes with Woocommerce integration for free in the basic plan.
To summarize, I would say that any and every function is available right from the basic plan, no limitations. It was great to learn about them before paying without any caveats.
Cons
There is not much to dislike, it is an overall amazing service.
- Had trouble initially with integration with Woocommerce, had to contact customer service as the documentation was not up to date.
- Interface is a bit complicated to navigate.
- Industry: Marketing & Advertising
- Company size: 2–10 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Great product for scaling brands
Reviewed on 28/11/2022
It has always been great my clients see results and we can report on metrics.
It has always been great my clients see results and we can report on metrics.
Pros
It is a great product and a fantastic alternative to more expensive platorms.
Cons
The editor tool can sometimes feel very constrained but it gets the job done.
Reasons for Choosing Omnisend
Klaviyo removed the clients brand because of the product they sell for no reason even though competitors sell the same product.Switched From
KlaviyoReasons for Switching to Omnisend
Omnisend offers more scalability in my experience- Industry: Information Technology & Services
- Company size: 11–50 Employees
- Used Weekly for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Cost effective email marketing
Reviewed on 28/11/2022
I like it. It's not perfect, but neither are we. It helps us get the job done efficiently and has...
I like it. It's not perfect, but neither are we. It helps us get the job done efficiently and has the opportunity to grow. Plus, I have been happy with the support.
Pros
We have 2m contacts in our database, and no other tool is as cost-effective for efficiently emailing them. Omnisend also has great e-commerce functionality, like SMS and easy-to-use form builders. Our account manager has been very helpful.
Cons
This is great for B2C, not B2B. Creating lists is difficult and managing our database is almost impossible..
- Industry: Marketing & Advertising
- Company size: 11–50 Employees
- Used Daily for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
Help you wth your email marketing campaigns
Reviewed on 10/06/2023
It's a great tool to automate email campaigns, you can even track the campaign by its analytics...
It's a great tool to automate email campaigns, you can even track the campaign by its analytics option.Can create multiple email flows for your campaign.
Pros
- Existing email templates- Great Support- Campaign Analytics- Easy interface- Ability to automate campaigns- Can segment customers/leads based on campaigns
Cons
- Email template edt options are not much but it's enough to create a decent email template.- Sometimes it's slow to load
- Industry: Sporting Goods
- Company size: 2–10 Employees
- Used Weekly for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Best priced email campaign service
Reviewed on 28/11/2022
I much prefer this over apps like Mailchimp and Constant Contact, both of which were much more...
I much prefer this over apps like Mailchimp and Constant Contact, both of which were much more expensive for the services I require
Pros
I switched over from Mailchimp to Omnisend because of the price. It turns out, Omnisend's UI and email designer is much more my taste and preference. Very clean and easy-to-use drag and drop method for adding content into emails.
Cons
I haven't been able to utilize every feature in my plan yet because automations and subsets do get a bit confusing. But that's just me in general with this stuff.
Alternatives Considered
MailchimpReasons for Choosing Omnisend
Mainly, pricing. Our email list audience size has grown but we are in an awkward area where it's not enough to justify a big audience jump in plans. Omnisend has more audience size tailoring that can fit to the monthly price. This is crucial for small businesses.Reasons for Switching to Omnisend
Mainly pricing. As we got to play around with Omnisend more, it was definitely the UI as well.Omnisend FAQs
Below are some frequently asked questions for Omnisend.Q. What type of pricing plans does Omnisend offer?
Omnisend offers the following pricing plans:
- Starting from: US$16.00/month
- Pricing model: Free Version, Subscription
- Free Trial: Not Available
Omnisend has three pricing plans to choose from: Free, Standard and Pro. Upgrade and move through tiers as you grow. - Free plan best for a starting business or those wanting to try Omnisend. Use all Omnisend features for free. Upgrade whenever you feel ready. - Standard plan best for growing and mid-size businesses focused on email marketing activities (starts from $16/month). - Pro plan best for high-volume senders who also use SMS in their marketing mix (starts from $59/month).
Q. Who are the typical users of Omnisend?
Omnisend has the following typical customers:
Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000
Q. What languages does Omnisend support?
Omnisend supports the following languages:
English
Q. Does Omnisend support mobile devices?
Omnisend supports the following devices:
Q. What other apps does Omnisend integrate with?
Omnisend integrates with the following applications:
29 Next, 99minds, Adobe Commerce, AfterShip, Alloy, Appy Pie, Argoid, Attentive, BigCommerce, CartHook, ConvertFlow, Digioh, EComposer, Easyship, Ekoma, Elink.io, Fera, Fomo, Fyrebox, Gameball, Gatsby, GemPages, Getsitecontrol, Gleam AI, Gleam Apps, Glew, Glood.AI, GoAffPro, Gorgias, Growave, GrowthHero, Helium, Intercom, Involve.me, Judge.me, Justuno, Klaviyo, LateShipment.com, Lootly, Loox, LoyaltyLion, MESA, MailOptin, Mailchimp, Make, Meta for Business, MiloTree, Nextsale, Nosto, Okendo, OpenCart, Opinew, OptiMonk, Owids, POWR, PageFly by Shopify, Personizely, Playable, Poptin, PrestaShop, Privy, Quizell, Re:amaze, Recart, Recharge, Reelevant, Reviews.io, Rush, ShipStation, ShippingChimp, Shopify, Shopify Plus, Shoplazza, Smile.io, Stamped.io, Stripo.email, Supermetrics, Swell, SyncSpider, Tidio, TikTok, Trackingmore, Typeform, UpPromote: Affiliate Marketing, UpViral, VideoPeel, ViralSweep, Vitals, Volusion, WP Engine, WeSupply, Wheelio, Wisepops, Wix, Wix Bookings, WooCommerce, WooHoo, WordPress, Yotpo, Zapier, Zipify Pages
Q. What level of support does Omnisend offer?
Omnisend offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat
Related categories
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