About Lumen5

Lumen5 is a cloud-based video making solution designed to help businesses manage processes related to creating and editing video content. The platform is a white-label solution, which enables marketers to personalize videos with custom themes, watermarks, fonts, and brand colors.

Lumen5 is powered by artificial intelligence (AI) and machine learning to automatically convert social content, images, and text into engaging marketing videos. The solution offers a host of features such as natural language processing, a built-in media library, role-based permissions, automated workflows, configurable storyboards, and more. The drag-and-drop functionality enables users to modify content as well as upload custom audio or images.

Lumen5 allows teams to create high definition videos with multiple resolutions and share them across various social media channels such as Facebook, Twitter, and Instagram. The text-to-video module lets administrators create multilingual videos using blogs, offline documents, or RSS feeds. Plus, the centralized dashboard enables managers to view, as well as approve, content for sharing.

Pricing starting from:

Not provided by vendor

  • Free Version
  • Free Trial
  • Subscription

Typical Customers

  • Freelancers
  • Small Businesses (2-50)
  • Mid-size Companies (51-500)
  • Large enterprises (500 and more)


  • Cloud-based
  • On-premise


Australia, Canada, United States

Supported Languages


Pricing starting from:

Not provided by vendor

  • Free Version
  • Free Trial
  • Subscription


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Total features of Lumen5: 32

  • API
  • Access Controls/Permissions
  • Animation
  • Audio Capture
  • Brand Overlay
  • Collaboration Tools
  • Content Library
  • Customizable Branding
  • Drag & Drop
  • Image Editing
  • Image Library
  • Labeling
  • Media Library
  • Multi-Channel Marketing
  • Multimedia Support
  • Multiple Format Support
  • Social Media Integration
  • Social Promotion
  • Social Sharing
  • Speed Adjustment
  • Supports HD Resolution
  • Templates
  • Text Editing
  • Text Overlay
  • Text to Video
  • Video Creation
  • Video Editing
  • Video Management
  • Video Support
  • Voice-Over / Audio
  • Watermarking
  • Workflow Management



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Overall rating

4.6 /5
Value for Money
Ease of Use
Customer Support

Already have Lumen5?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 131
Overall rating
  • Used Monthly for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use

Easy way to convert blog posts to videos

Reviewed on 13/07/2018


Here's what I liked about Lumen5
1. Creating a video is pretty straightforward: After signing up, you'll be taken to your dashboard. Click on the create video button, after which you'll be shown 3 options, create a video from an article or blog post, copy & paste your content, or create a video from scratch.

2. Instant Videos: According to Lumen5 "These are intelligently crafted videos based on your blog posts." to create an instant video you'll have to add at least 1 RSS feed. After adding a feed you'll get the notification "Successfully added! We're analyzing that feed and will send you an email when we have videos ready." It took roughly 5 minutes to receive the email but instead of waiting for the email, after two minutes I refreshed the instant videos page and there were already draft videos from my blog posts. I could then edit their suggestions and tailor it to my needs.

3. Media Gallery: Lumen5 had their gallery of images, stock music and gifs which I could use to make my videos. I liked that I could upload my own images.

4. Video Orientation: I liked that I could make a landscape 16:9 video, or a square 1:1 video.

5. Video length: Lumen5 lets you choose what speed you want the "slides" to play at, this determines the length of the video. You can choose fast, slow or normal. The number of slides also determines how long your video would be.


1. Instant Videos: I added 2 RSS feeds to Lumen5, one was to my LGBT book blog and the other was to my marketing blog. I wanted to see what intelligent videos they would create and while the video for my marketing blog was good, the videos for my book blog was horrible.
The images suggested did not match any of the blog posts. This is probably because while they have a good media gallery, the images are mostly generic or marketing related, so I had to replace all the images in the video.
What I think should be done: I think they need to add more diversity to the images in their media gallery. I know there is an option to upload my own image but I still think they need to have a varied selection of images that can be used for non-marketing related videos. I also think they need to improve their AI to select suitable images for a video.

2. Video Speed/Lenght: Currently the length of the video depends on the number of slides and the video speed, ie fast, slow or normal. However, if you choose "fast" this speed is applied to all the slides.
What I think should be done: I'd like to be able to vary the speed of each slide, there are some slides I'd like to be longer than the rest because it might have a lot more info than other slides, or because I want people to take an action or notice something specific. I'd rather not have all the slides play slowly.

Overall rating
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

best social media video content creation tool

Reviewed on 14/01/2020

I have been using lumen5 for almost a year and I have to say it is probably the best social media...

I have been using lumen5 for almost a year and I have to say it is probably the best social media video content creation tool in the market.
I would say it is the Canva of video, basically because you can create videos with no need of video editing knowledge.
You can both upload your own videos or just use their media library to create your video.
Just choose a template and type in your text.
A killer functionality is the option to create a your video from a url. If for example you have a blog post that you wish to promote, just paste the url and the tool gets the content from your blog post and organises content as a video automatically.
Only cons I have is that with the starter plan you can only use 720px resolution videos which is a problem if you are thinking of using videos as ads on instagram. (only 1080 accepted)


- ease of use - you don´t need to have any technical knowledge on video creation. It is as easy as choosing a template depending on the social media channel you are publishing for, select from different formats and styles and just drag and drop content from the content library.
- easy to change formats - for example if you have created a video for an instagram post and decide to re-use it for your tv screen or blog post you just choose a different template and the software will adapt your content for that particular style


The starter plan which is 29$ per month only gives the option of having 720px resolution videos
If you wish you have 1080 resolution videos you have to upgrade to the premium plan which is 79$ per month which is quiet a high price if you are a freelancer.

Overall rating
  • Industry: Internet
  • Company size: 2-10 Employees
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 8.0 /10

Perfect for video production automation

Reviewed on 27/09/2022

Overall I'm happy but I miss more templates and pre-built elements.

Overall I'm happy but I miss more templates and pre-built elements.


It greatly facilitates the work of developing automatic video based image content and presentations.
The development process is simple and fast. It is also a basic application but with many possibilities.


The learning time is somewhat expensive, it is a somewhat special application in terms of the interface.
The number of templates and designs is not very high.
Sometimes videos based on templates look more like a PowerPoint than a video.

Alternatives Considered

Visme and InVideo

Reasons for Choosing Lumen5

It is a much more specific application for automation in video production.

Reasons for Switching to Lumen5

The price
Verified Reviewer
Overall rating
  • Industry: Luxury Goods & Jewelry
  • Company size: 2-10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

The best social media platform video.

Reviewed on 07/01/2019

I needed to create videos with my personal style.

Luxury content with music of the highest quality...

I needed to create videos with my personal style.

Luxury content with music of the highest quality harmonious, cultural and inspiring.

With Lumen5 I can do all this, creating videos with text content and images, or just images, or just texts, and the best, combining my ideas according to Lumen's own image and video library!

It is wonderful! It has mainly Hard Rock music to serve as soundtrack for my videos!

I love you guys!

Please feed the platform with more images and videos from Malibu, Los Angeles, California.


Lumen5 is the best video creation platform available. I feel happy and grateful to have been one of the first users in the community. I remember that I needed to create videos from my content for #LuxuryDistrict on Instagram and Youtube, but I did not know how to start.

Suddenly I received an invitation from team, introducing the launch of the platform!

I love you guys! I wish you all the blessings and success ever! Congratulations!


When the branding color palette was only put to premium users. But its alright! Lumen5 is evolving every day! Congratulations!

Overall rating
  • Industry: Writing & Editing
  • Company size: Self Employed
  • Used Monthly for 1+ year
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 7.0 /10

Lumen 5 for Easy Peasy Videos.

Reviewed on 12/02/2019

I've added videos to my Facebook groups and web pages. I upload to YouTube. My focus isn't on...

I've added videos to my Facebook groups and web pages. I upload to YouTube. My focus isn't on videos -- I do lots of writing, images, videos and more. BUT I spend a few hours, do a video or two and they really catch attention of my followers. Lumen makes it a fun experience for me!


I really like this software as I can enter a URL from my site, or a cut and paste from a document on my computer -- and BAM, Lumen makes a video.

Lumen sends an email when the video is done -- they select the important parts of the page that you'd likely want in the video. They split up the page into slides. They also automatically pick images for each slide, and places the text on it. It's really a pretty nice process... so easy peasy!

I always edit. I change many of images as they auto-select images from their massive library of images, but I prefer finding my own and I enjoy that part of making the video look like it flows nicely. Some of the images are gif images that move... so the video goes image to image and also some frames have the leaves on the tree moving in the breeze, or a person smiles or waves. I like really that.

I sometimes change the text selected automatically by the app. I delete a slide, add another, and change the highlighted text... just depends.

I also always add music. You can search by the mood of the music so its relatively easy to pick one that fits nicely. Even if they added Voice Over (my "con" in this review), I'd still want music in the background.


I need a voice over option -- and that's my problem right now. I'd like to use these videos for Udemy classes and more, but I need to speak as I go. I hope they offer this soon in an upgrade!

Showing 5 reviews of 131 Read all reviews

Lumen5 FAQs

Below are some frequently asked questions for Lumen5.

Lumen5 offers the following pricing plans:

  • Starting from:
  • Pricing model: Free Version, Subscription
  • Free Trial: Not Available

Lumen5 offers a free subscription with 5 videos per month. Paid plans are available with monthly as well as annual billing. Monthly subscriptions include the Starter plan at $29 per month, Premium at $79 per month, and Business at $199 per month. Annual subscription packs are offered at $19 per month (billed as $228 per year) for Starter, $49 per month (billed as $588 per year) for Premium and $149 per month (billed as $1788 per year) for Business. Custom plans are also available on request.

Lumen5 has the following typical customers:

2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000

Lumen5 supports the following languages:


Lumen5 supports the following devices:

We do not have any information about what integrations Lumen5 has

Lumen5 offers the following support options:

Email/Help Desk, Knowledge Base, Phone Support, 24/7 (Live rep), Chat

Related categories

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