--- description: If you're in a hunt for the best solution for your business, learn what Dovetail has to offer thanks to GetApp Singapore. We provide the most detailed information on pricing, benefits, and disadvantages of software. image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png title: Dovetail Price, Reviews & Ratings | GetApp Singapore 2026 --- Breadcrumb: [Home](/) > [User Experience (UX) Tools](/directory/1287/ux/software) > [Dovetail](/software/128343/dovetail) # Dovetail Canonical: https://www.getapp.sg/software/128343/dovetail Page: 1 / 5\ Next: [Next page](https://www.getapp.sg/software/128343/dovetail?page=2) > Dovetail is the AI-native customer intelligence platform that provides a single system of record for transforming customer interactions into actionable insights. It allows product, design, and engineering teams to centralize unstructured data, drive understanding, and accelerate decision-making. > > Verdict: Rated **4.6/5** by 97 users. Top-rated for **Likelihood to recommend**. ----- ## Overview ### Key benefits of Dovetail • Transform fragmented data into clarity by automatically centralizing every customer interaction—from support tickets to sales calls—into one secure, always-on system. • Accelerate decision-making with agentic AI that instantly analyzes large volumes of unstructured data, surfacing trends and insights before your team even asks. • Empower every team with a single source of truth where engineers, product managers, and leaders can instantly access real-time intelligence and align on customer needs. • Build with confidence by visualizing key customer signals through configurable dashboards and trend tracking that convert unstructured feedback into structured, actionable intelligence. • Scale security and compliance effortlessly with an enterprise-grade platform built from the ground up to support large organizations with robust data privacy, security, and access controls. ## Quick Stats & Ratings | Metric | Rating | Detail | | **Overall** | **4.6/5** | 97 Reviews | | Ease of Use | 4.6/5 | Based on overall reviews | | Customer Support | 4.7/5 | Based on overall reviews | | Value for Money | 4.4/5 | Based on overall reviews | | Features | 4.3/5 | Based on overall reviews | | Recommendation percentage | 90% | (9/10 Likelihood to recommend) | ## About the vendor - **Company**: Dovetail Research - **Location**: Sydney, Australia - **Founded**: 2017 ## Commercial Context - **Starting Price**: US$0.00 - **Pricing model**: Flat Rate (Free version available) (Free Trial) - **Pricing Details**: Starts at $15 / month for one user, and unlimited free viewer accounts. - **Target Audience**: 2–10, 11–50, 51–200, 201–500, 1,001–5,000, 5,001–10,000, 10,000+ - **Deployment & Platforms**: Cloud, SaaS, Web-based - **Supported Languages**: Arabic, Bulgarian, Catalan, Chinese, Croatian, Czech, Danish, English, Finnish, French, German, Greek, Hindi, Hungarian, Italian, Japanese, Korean, Latvian, Lithuanian, Malay, Norwegian, Polish, Portuguese, Romanian, Russian, Slovak, Slovenian, Spanish, Swedish, Turkish, Vietnamese - **Available Countries**: Australia, Brazil, Canada, China, Germany, India, Japan, Mexico, United States ## Features - API - Access Controls/Permissions - Activity Dashboard - Annotations - Categorisation/Grouping - Collaboration Tools - Commenting/Notes - Customizable Fields - Customizable Reports - Dashboard - Data Import/Export - Data Visualization - Drag & Drop - Feedback Management - For Mobile - For Websites - Knowledge Management - Monitoring - Multi-Channel Data Collection - Multi-Language ## Integrations (30 total) - Aha\! - Airtable - Asana - CMNTY Platform - Canny - Delighted - Dropbox - Evernote Teams - Feefo - Freshdesk - GitHub - Gmail - Google Analytics 360 - Google Forms - Help Scout ... and 15 more integrations ## Support Options - Email/Help Desk - FAQs/Forum - Knowledge Base - Phone Support - Chat ## Category - [User Experience (UX) Tools](https://www.getapp.sg/directory/1287/ux/software) ## Related Categories - [User Experience (UX) Tools](https://www.getapp.sg/directory/1287/ux/software) - [Qualitative Data Analysis Software](https://www.getapp.sg/directory/1487/qualitative-data-analysis/software) - [Customer Experience Software](https://www.getapp.sg/directory/601/customer-experience/software) - [Market Research Software](https://www.getapp.sg/directory/889/market-research/software) - [Product Management Software](https://www.getapp.sg/directory/991/product-management/software) ## Alternatives 1. [UserWay Accessibility Widget](https://www.getapp.sg/software/2049830/userway) — 4.9/5 (333 reviews) 2. [Adobe XD](https://www.getapp.sg/software/2035423/adobe-xd) — 4.5/5 (1087 reviews) 3. [Lyssna](https://www.getapp.sg/software/2041995/usabilityhub-1) — 4.6/5 (87 reviews) 4. [Hotjar](https://www.getapp.sg/software/101789/hotjar) — 4.6/5 (545 reviews) 5. [Survicate](https://www.getapp.sg/software/101401/survicate) — 4.6/5 (99 reviews) ## Reviews ### "Dovetail really makes analysis and sharing insights easy" — 5.0/5 > **Stephanie** | *14 November 2019* | Research | Recommendation rating: 10.0/10 > > **Pros**: I LOVE that you are able to have a robust tool that includes analysis capabilities and houses insights from research. This gives stakeholders the ability to search all insights and view things like reading a medium article and also search historical insights. It also speeds up analysis with filtering options and highlights to filter down to key information to support an insight / finding. > > **Cons**: I would like to be able to track dates of when insights were created (not just when published in feed) so we can track age as well as somehow track the impact of the insight (e.g., what was done from it), to make reporting on research value easier. > > I love Dovetail for our research analysis and repository tool. We're always identifying new ways to leverage the tool for research needs. Dovetail is also really receptive to feedback, constantly improving, and doing research on the researchers. ----- ### "Spreadsheets are 2D; Dovetail is 3D" — 5.0/5 > **Vesna** | *12 October 2024* | Marketing & Advertising | Recommendation rating: 10.0/10 > > **Pros**: - Very intuitive to use — the way you can just drag and drop, click and edit, manipulate, view, etc. - Very easy to train a subcontractor or VA because of how intuitive the tool is - Beautiful tagging system that lets you adapt your process on the fly - Granular customization and filtering so you can easily include/exclude content when you want to view it on a canvas, in table format, or as a board - You can easily find the source of any highlighted item so you can revisit the full context - Adding a second user and giving them the right permission level is easy - Brings your research to life and makes it fun and exciting to interact with it > > **Cons**: - The AI features can see some improvement. The outputs aren't that helpful and not that good - I wish the price point to add users wasn't as high > > Dovetail is a game-changer for me because I don't need to have my system fully figured out at the start of a project. As patterns emerge, Dovetail lets me adapt my workspace (unlike rigid spreadsheets\!). I love that I can tweak my framework as I go — tags, color coding, categories — it's all flexible. Plus, it's not just for video content. I can pool in different mediums and tag everything the same way. The real highlight, though, is the variety of views: board, canvas, table — I can view my data depending on how I'm planning to use it that day. Dovetail makes research fun and intuitive, letting me interact with it from different angles without the headache of reorganizing everything. It’s a breath of fresh air compared to spreadsheets. It allows research to feel organic yet organized. ----- ### "Far too buggy for what it is" — 2.0/5 > **Dan** | *5 June 2020* | Nonprofit Organization Management | Recommendation rating: 0.0/10 > > **Pros**: The inline Anthropological Coding UI is pretty nice. > > **Cons**: bad transcription, buggy, load times, price > > Honestly quite negative. It was hard to justify over airtable. The pricing is a bit unclear and I assumed it was 1/5th the actual price because they force you to buy many seats (no matter how small your team is) ----- ### "Great way to collect, monitor, and categorize insights from user research" — 4.0/5 > **Dani** | *10 October 2024* | Computer Software | Recommendation rating: 8.0/10 > > **Pros**: - Easy to upload, transcribe, and tag content - Auto transcribes calls you upload which is a huge plus - The AI feature pulls insights from your recordings - Your able to jump to points in the call from the transcript or tags - The insights board feature is super useful - Great collaboration features - Able to collect recordings from various projects and synthesize findings for other stakeholders - Our PMs and UX designers are able to track customer feedback on new features and current features and build a robust collection of pain points, use cases, feature requests, and other feedback. > > **Cons**: - some workflows feel a bit clunky at times and I wish there could be less clicks do to certain things - I wish there were more visualization types to build reports - I would like more filter options > > Dovetail is a super powerful tool for helping our team categorize, store, and get insights from interviews we have with users. The auto transcribe feature, AI insights, and ease of tagging content allows us to prioritize building better features while never losing a use case or pain point in the sea of content. ----- ### "An easy to use and incredibly valuable tool for qualitative researchers\!" — 5.0/5 > **Hannah May** | *21 October 2024* | Philanthropy | Recommendation rating: 10.0/10 > > **Pros**: It is safe to say that I am a major fan of Dovetail\! Since being introduced to it a couple of years back it has been my go-to software whenever I'm undertaking qualitative analysis. One of the first things which converted me to the platform was the fact that it's incredibly easy to learn how to use - a quick overview by a colleague tends to be enough to get set up and started\! I have introduced a number of my own colleagues to the platform (as well as different departments) and all have agreed that it's really easy to get to grips with. As a researcher, I find Dovetail invaluable at helping me collect, analyse, synthesise and ultimately make sense of my data - I would be lost without it\! The recent AI integrations which have been added to the platform are fantastic tools to help save a lot of time. I've only really scratched the surface with these so far and I'm excited to see how they can further add value to my work\! > > **Cons**: The only negative I'd raise is the cost of Dovetail - however this is similar to most other software like this\! > > Dovetail is a fantastic tool for helping me to collate all my qualitative user research insights in one place. It is an invaluable tool for facilitating analysis, also allowing for collaboration on this task. It helps me to analyse, organise and present my data in a really user-friendly visual manner. ----- Page: 1 / 5\ Next: [Next page](https://www.getapp.sg/software/128343/dovetail?page=2) ## Links - [View on GetApp](https://www.getapp.sg/software/128343/dovetail) ## This page is available in the following languages | Locale | URL | | de | | | de-AT | | | en | | | en-AE | | | en-AU | | | en-CA | | | en-GB | | | en-IE | | | en-NZ | | | en-SG | | | en-ZA | | | es | | | es-CL | | | es-CO | | | es-MX | | | fr | | | fr-BE | | | fr-CA | | | nl | | | nl-BE | | | pt | | | pt-PT | | ----- ## Structured Data