ZoomInfo Sales

4.1 (297)
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Lead generation and buyer intent data for B2B organizations

About ZoomInfo Sales

ZoomInfo powered by DiscoverOrg is a cloud-based lead generation platform for B2B organizations. It uses buyer intent data to inform sales and marketing teams. The solution is designed to help teams identify and prioritize prospect companies that signal intent via various channels. Intent insights are provided for online research activities, organizational changes, funding announcements, company mergers, technology adoptions, and more. ZoomInfo can integrate with Salesforce, Marketo, HubSpot, SugarCRM, and others.

Using intent data technology plus an in-house team of dedicated researchers, ZoomInfo keeps teams informed on critical prospect activity. Teams can set up automated alerts for specified organizations and new opportunities. The WebSights tool captures and reveals website and landing page visitors. Additionally, ZoomInfo's workflows feature allows teams to set rule-based triggers in order to save time. This feature ensures that customer activities are instantly followed by automated tasks within ZoomInfo and any applicable integrated systems. ZoomInfo also offers an InboxAI tool that integrates with email systems and collects data from communications with prospects/customers to provide additional insights.


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ZoomInfo Sales Software - ZoomInfo - company list
ZoomInfo Sales Software - ZoomInfo - company scoops
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ZoomInfo Sales Software - ZoomInfo - company list
ZoomInfo Sales Software - ZoomInfo - company scoops
ZoomInfo Sales Software - ZoomInfo - company details
ZoomInfo Sales Software - ZoomInfo - company org chart
ZoomInfo Sales Software - ZoomInfo - rules and triggers

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US$25.00
month

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Reviews

Overall rating

4.1 /5
(297)
Value for Money
3.6/5
Features
4.2/5
Ease of Use
4.3/5
Customer Support
3.8/5

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Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 297
Florence
Florence
Overall rating
  • Industry: Computer Software
  • Company size: 51–200 Employees
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Good for your outbound SDRs

Reviewed on 21/01/2021

Good experience, CSM and AE always helpful. Will likely continue using Zoominfo in the future.

Good experience, CSM and AE always helpful. Will likely continue using Zoominfo in the future.

Pros

Easy to build lists and export across to Salesforce. In North America, the contact quality has turned out to be pretty good. Websights has also been interesting to gain insights on non converting companies on our website.

Cons

Sometimes the UX around searches vs lists is a bit tricky when you compare it to other modern prospecting products. This workflow could be a bit more seamless, and I'd love better connectivity to platforms like Slack to enable our SDRs to receive notifications a bit more proactively.

Alternatives Considered

Cognism

Reasons for Switching to ZoomInfo Sales

Better contact quality in NA (according to peers)/.
Verified Reviewer
Overall rating
  • Industry: Computer Software
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

ZoomInfo is the comfortable, reliable, familiar

Reviewed on 10/09/2021

Overall I like ZoomInfo. I selected them because of prior experience and its brand recognition....

Overall I like ZoomInfo. I selected them because of prior experience and its brand recognition. That being said, while they offer a lot of capabilities and products, specializing in one area is just not their M.O. - at least that's what it feels like. Because of that, competitors who focus on providing one service (i.e. buyer intent) oftentimes are of higher quality (and much cheaper). They are the essence of "comfortable," which may or may not be the most important factor when deciding on your overall tech stack.

Pros

The continual acquisitions to improve their product and company. The accuracy of their contact data is pretty good. Their company data is really good. Integration with Salesforce is pretty straightforward. Lots of features and capabilities to choose from.

Cons

Customer support takes a long time. Their contact data is not always up to date especially with linkedin. No "left company" update/alert that I know of. Not a very robust integration/sync with Linkedin. Enrichment feature has been failing recently.

Alternatives Considered

D&B Hoovers

Reasons for Switching to ZoomInfo Sales

They included other products which we were also in the market for... and they were familiar to us making them the "comfortable" choice.
Mellora
Overall rating
  • Industry: Accounting
  • Company size: 2–10 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 0.0 /10

If I could only give ZERO Stars! Small business be weary of the vultures here.

Reviewed on 21/06/2023

I am a minority owned small business start up. Zoominfo promised that I would be provided with...

I am a minority owned small business start up. Zoominfo promised that I would be provided with quality information for prospect leads for my small business that was seeking prospects with 1-5 employees. Upon signing up for the service, I found that this was NOT the case. The information for this size company is either missing or inaccurate. IN THE FIRST 30 days, I attempted to contact and let them know. The only people who respond is the AR team when they want money. (or after you pay them upon receipt of the invoice, they continue to contact you until their system updates 3 days later...)They did offer upgrades, however, that just proves they are NOT considering what I am saying. Their product is NOT for my size prospect, it isn't as promised. Attempted to get them to honor their quality guarantee. When they FINALLY put me into contact with their legal dept, they use their crafty legal terms to sneak in and make it impossible for them to be at fault. There is no recourse or anything you can do. Basically if you sign up for their product, regardless if it is as they promised, you are stuck with the USELESS product and have to pay for it.I DO NOT recommend this for any small business. This is a SCAM! They only care about making their sales numbers and profits, not if their product is actually usable for their small business client.

Pros

The sales person who signed me up was very nice. He told me all about the product and how it can help me. Absolutely NOTHING after that. The entire experience has been horrid. I found out later that the information I was told by that "friendly" sales person were deceitful. They will say or do whatever it takes to make their sales quotas and get you to buy.

Cons

Customer service is terrible. They are non responsive (except for AR to get your money), and LIE. The contract "guarantee" isn't one at all due to how it is written. Their legal department are sheisters and have made it so that the NEVER have to honor their product actually providing the information as promised.

Verified Reviewer
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Great data, easy to use and train teams to use, valuable tool for sales/marketing

Reviewed on 09/05/2019

I have been a user for over 6 years and I love the tool. Their customer support is always responsive...

I have been a user for over 6 years and I love the tool. Their customer support is always responsive - although I have rarely ever needed them because the software is very intuitive and always is working just as expected. In my experience, the sales teams work with your budget on renewals - always are flexible and make adjustments to their packaging/pricing to fit your needs.

Pros

The quality of data is top notch. I have used many different sources of marketing data - even worked for 2 of the big players - and the data at ZoomInfo is among the top in quality for B2B. Their software is extremely easy to use, even with the recent update a couple years ago. I have trained many BDRs and SDRs on how to use the tool for prospecting. I have implemented this solution at new companies I have joined and it is always received as a high-value software that continuously is renewed year over year.

Cons

There's not many cons about this software. This is being really nit-picky but... I have used the tool as a marketer to build/target and export lists. Although ZoomInfo integrates with some CRM tools, I found I still needed to export the data into excel, add any custom fields (such as Lead Owner, Lead Status, etc), then upload it into the CRM. So it is a bit time consuming. If ZoomInfo can find a way to allow you to add custom fields to the data before instantly integrating into CRMs, that would save a lot of time.

Alternatives Considered

DiscoverOrg and Growbots

Reasons for Switching to ZoomInfo Sales

The value is incredible. The data quality is top in the industry and continually improving and expanding.
Verified Reviewer
Overall rating
  • Industry: Information Technology & Services
  • Company size: 51–200 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Impressive amount of data for a lot of different usages

Reviewed on 06/01/2023

ZoomInfo provides an astonishing range of data that will fit a lot of use cases, from lead...

ZoomInfo provides an astonishing range of data that will fit a lot of use cases, from lead generation to customer experience management. We were able to deliver all the lists of companies and contacts we needed and to refresh our own database efficiently with accurate information.

Pros

- The range of data available is amazing - The accuracy level is pretty high - The platform is really easy to learn and use

Cons

- The tool is quite expensive, even if the future will tell us if the ratio price/value is as good as we thought - Some UX minor issues can be corrected to deliver an even better experience - Integration with CRM can be easier to set up

Alternatives Considered

Enlyft and LinkedIn Sales Navigator

Reasons for Switching to ZoomInfo Sales

Good fit for our use cases, and nice demo proposal
Showing 5 reviews of 297 Read all reviews

ZoomInfo Sales FAQs

Below are some frequently asked questions for ZoomInfo Sales.

ZoomInfo Sales offers the following pricing plans:

  • Free Trial: Available

Please contact ZoomInfo directly for pricing details.

ZoomInfo Sales has the following typical customers:

51–200, 201–500, 501–1,000, 1,001–5,000

ZoomInfo Sales supports the following languages:

English

ZoomInfo Sales supports the following devices:

Android (Mobile), iPhone (Mobile), iPad (Mobile)

ZoomInfo Sales integrates with the following applications:

Bullhorn ATS & CRM, Dynamics 365, Dynamics 365 Business Central, Google Analytics 360, HubSpot CRM, JobDiva, Marketo Engage, Oracle Eloqua Marketing Automation, Outreach, Pipedrive, SalesLoft, Salesforce Marketing Cloud Account Engagement, Salesforce Sales Cloud, Slack, Snowflake, SugarCRM, Zoho CRM

ZoomInfo Sales offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat

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