HubSpot Marketing Hub

4.5 (6,167)
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All in one inbound marketing platform

About HubSpot Marketing Hub

HubSpot Marketing Hub is a scalable, all-in-one marketing platform that covers a vast array of features and capabilities. The software can be used to carry out, track and measure all online marketing activities such as blogging, email marketing, and social media marketing. HubSpot Marketing Hub can also be used to create landing pages and calls-to-action, providing users with SEO tips as they type.

Furthermore, HubSpot Marketing Hub acts as a content management system enabling users to update their website content, optimize it for search, and adjust it for mobile. HubSpot Marketing Hub's Smart Content tool even enables users to personalize their website to each visitor.


Key benefits of HubSpot Marketing Hub

Why have seven different accounts to manage your marketing — and for that matter, seven different passwords to remember? With HubSpot Marketing Hub, your entire marketing arsenal is in one place.

Because everything is integrated, each component goes further. Marketing automation goes beyond email. SEO tools give you more than keywords. Integration means everything is more powerful.

With HubSpot every customer gets fully supported. You won’t get boxed out of support if you’re not an enterprise customer. And you won’t have to wait endlessly on hold. In fact, we’ll call you — in about 5 min.


Images

HubSpot Marketing Hub Software - Attract more targeted traffic to your pages with HubSpot's content strategy tool and as-you-type SEO advice
HubSpot Marketing Hub Software - Convert visitors into qualified leads with HubSpot's built-in, conversion optimized landing page templates
HubSpot Marketing Hub Software - Connect HubSpot Marketing Hub with HubSpot CRM, HubSpot Sales, or Salesforce to automatically track each lead interaction
HubSpot Marketing Hub Software - Keep an eye on what customers are saying with HubSpot Marketing Hub's social media monitoring tools
HubSpot Marketing Hub Software - Monitor performance from HubSpot Marketing Hub's Dashboard
HubSpot Marketing Hub Software - Create, optimize and publish blog articles in order to convert readers into leads
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HubSpot Marketing Hub video
HubSpot Marketing Hub video
HubSpot Marketing Hub Software - Attract more targeted traffic to your pages with HubSpot's content strategy tool and as-you-type SEO advice
HubSpot Marketing Hub Software - Convert visitors into qualified leads with HubSpot's built-in, conversion optimized landing page templates
HubSpot Marketing Hub Software - Connect HubSpot Marketing Hub with HubSpot CRM, HubSpot Sales, or Salesforce to automatically track each lead interaction
HubSpot Marketing Hub Software - Keep an eye on what customers are saying with HubSpot Marketing Hub's social media monitoring tools
HubSpot Marketing Hub Software - Monitor performance from HubSpot Marketing Hub's Dashboard
HubSpot Marketing Hub Software - Create, optimize and publish blog articles in order to convert readers into leads

Not sure about HubSpot Marketing Hub? Compare with a popular alternative

HubSpot Marketing Hub

4.5 (6,167)
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Starting Price

US$15.00
month
US$25.00
month

Pricing Options

Free version
Free trial
Free version
Free trial

Features

105
216

Integrations

218
17

Ease of Use

4.3 (6,167)
4.1 (780)

Value for Money

4.2 (6,167)
4.2 (780)

Customer Service

4.4 (6,167)
4.2 (780)
Green rating bars show the winning product based on the average rating and number of reviews.

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Reviews

Overall rating

4.5 /5
(6,167)
Value for Money
4.2/5
Features
4.4/5
Ease of Use
4.3/5
Customer Support
4.4/5

Already have HubSpot Marketing Hub?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 6,167
Lindsey Raye
Lindsey Raye
Overall rating
  • Industry: Events Services
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

HubSpot was an Expensive Game-changer

Reviewed on 15/02/2024

Loved it and hope to get it again once I get back to my office

Loved it and hope to get it again once I get back to my office

Pros

I was able to segment all of my visitors to be able to create messaging that was simple, great photos and a quick info to either view more or request more info from us

Cons

EXPENSIVE.
Luckily I knew what to do but paying $36,000 year was a lot.
And the email and landing page design manger is really tough for anyone without HTML experience- thankfully I did

Reasons for Choosing HubSpot Marketing Hub

I needed better info about my contacts in order to accurately identify and target them based on their events and prior history with us

Switched From

CMPRO and Mailchimp

Reasons for Switching to HubSpot Marketing Hub

The ability to keep all the analytics and workflows based on many different factors
Abhishek
Abhishek
Overall rating
  • Industry: Education Management
  • Company size: 51–200 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 6.0 /10

User friendly but moderate learning curve

Reviewed on 14/05/2024

Our overall conversion rate increased for 18% to 29% after we started using hubspot... We still...

Our overall conversion rate increased for 18% to 29% after we started using hubspot... We still have to completely utilize the features and I am sure we will hit over 35% in next year..

Pros

User friendly interface with all major features available in basic subscription.. campaign management is very easy and tracking campaign results is very detailed and analytics is very helpful. Email marketing and communication tool is very easy to use and creating email template is very easy and one can design responsive email templates with easy drop and design tool.

Cons

The platform itself has some learning curve..one need some moderate time to learn each and every feature. Though they have video tutorials but still you may need to take some YouTube tutorial if you have never used a marketing tool before..

Alternatives Considered

Zoho CRM and LeadSquared

Reasons for Switching to HubSpot Marketing Hub

Hubspot have better features compared to price charged by other options .
Nicola
Overall rating
  • Industry: Computer Software
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 5.0 /10

Good software, wreaked by ill thought out and infuriating pricing tiers

Reviewed on 24/08/2024

Absolute basics are fine but overall it's super frustrating as the menu system still shows all the...

Absolute basics are fine but overall it's super frustrating as the menu system still shows all the features, but inevitably you just get pinged over to an upgrade page. Honestly if you're starting out DON'T go with Hubspot since you'll likely need to suffer the disruption of moving away on cost grounds. Their PRO plan is ridiculously expensive for the immediate next tools a growing SME needs.

Pros

The Hubspot UI in general is clearer and their email builder less laggy or buggy than some other CRM's we've used.
Basics like import and export of contacts is very easy to do.
Custom fields easy to setup.

Cons

Absolutely detest their pricing structure and use of paid marketing contact thresholds. Of ALL the many software packages we use the Hubspot pricing is the most complicated and infuriating. There is also a simply MASSIVE jump up in cost from their Starter plan to the PRO plan. And guess what so very many of the pretty essential marketing tool (split tests, automation etc etc) are only available on the PRO plan. It's just ridiculous that Starter is £14/mo per seat and the PRO plan is £700pm + £40/mo per seat!! Talk about NOT offering a transition plan for their customers as they grow.

Alternatives Considered

Zoho CRM, ActiveCampaign and Mailchimp

Reasons for Choosing HubSpot Marketing Hub

For the Sales and Service hubs within Hubspot - liked the all-in-one solution offered by Hubspot

Switched From

Brevo

Reasons for Switching to HubSpot Marketing Hub

All-in-one solution covering sales and service as well as marketing
Antoine
Overall rating
  • Industry: Information Technology & Services
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Marketing automation at its finest

Reviewed on 02/12/2024

Hubspot is more than a marketing automation platform, it is a community of marketers, an ecosystem...

Hubspot is more than a marketing automation platform, it is a community of marketers, an ecosystem of people with experiences that is willing to share to grow. The wealth of marketing content makes learning seamless.

Pros

Hubspot beautifully merges all the functions of a marketer's role into on comprehensive suite that is well integrated.

Cons

Hubspot does many things very well, but is not the best tool at any one task. It's a compromise but having a one-top-shop/hub is invaluable.

Alternatives Considered

Marketo Engage

Reasons for Switching to HubSpot Marketing Hub

Solution interface seemed easier to adopt, and price was much less expensive.
Kevin
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2–10 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Hubspot Sales Review

Reviewed on 07/12/2024

Positive overall. I've used Hubspot for over 10 years and very happy with it services and set of...

Positive overall. I've used Hubspot for over 10 years and very happy with it services and set of tools for marketers and businesses

Pros

Simple and straightforward. I particularly like Hubspot sales as it helps in my lead scoring and evaluation of potential leads and email marketing

Cons

While the tool is fairly straightforward, it lacks integration with mobile devices and Firefox in particular.

Alternatives Considered

Sailthru by Marigold and Klaviyo

Reasons for Switching to HubSpot Marketing Hub

Hubspot had the widest array of all in one tools under a single platform, which made it easier to integrate
Showing 5 reviews of 6,167 Read all reviews

HubSpot Marketing Hub FAQs

Below are some frequently asked questions for HubSpot Marketing Hub.

HubSpot Marketing Hub offers the following pricing plans:

  • Starting from: US$15.00/month
  • Pricing model: Free Version, Subscription
  • Free Trial: Not Available

FREE: $0 Website lead capture and tracking for solopreneurs and beginner marketers. STARTER: $15 per month Website lead capture and tracking with customizable forms and deeper insights, for solopreneurs and beginner marketers. PROFESSIONAL: Starting at $800 per month (billed annually) Scalable, automated inbound marketing campaigns for more experienced marketers and growth marketing teams. ENTERPRISE: Starting at $3200 per month (billed annually) Scalable inbound marketing campaigns with analytics and reporting, for advanced marketing teams.

HubSpot Marketing Hub has the following typical customers:

Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000

HubSpot Marketing Hub supports the following languages:

English, French, German, Japanese, Portuguese, Spanish

HubSpot Marketing Hub supports the following devices:

HubSpot Marketing Hub integrates with the following applications:

AWeber, Accelo, Act!, ActiveDEMAND, Acuity Scheduling, AdRoll, Adobe Commerce, Aircall, Alchemer, AllClients, AskNicely, Atomic AI, Attribution, Azuqua, Batchbook, Bedrock Data, Benchmark Email, Bevy, BigCommerce, BigContacts, Bitrix24, Brevo, BrightInfo, Brightcove, BuiltWith, Calendly, CallRail, Campaign Monitor by Marigold, Capsule, Ceros, Chamaileon, ChannelMix, Chargebee, CircleLoop, ClearVoice, ClientPoint, Clio, CompanyHub, ConnectWise PSA, Constant Contact, Contactually, Copper, Creatio CRM, Cyfe, DataHero, Databox, Datanyze, Dealfront, Direct Mail, Dotdigital, Drift, Dropbox Business, Dropbox Sign, EASE, EZ Texting, Efficy CRM, Emma by Marigold, Eventbrite, Forecast, FreshBooks, Freshsales, Front, FullContact, GetAccept, GetResponse, Getsitecontrol, Gmail, GoTo Webinar, Google Calendar, Google Contacts, Google Drive, Google Forms, Gravity Forms, Groove, Grow, Help Scout, Highrise, Hotjar, HubSpot CRM, HubSpot Sales Hub, Hustle, Infer, Insightly, Instapage, Intercom, Invoca, Join.Me, Jotform, Justuno, Keap, Kissmetrics, Kixie PowerCall, Klips, Kommo, Kustomer, Lately, Lead Gen & CRM (formerly SharpSpring), LeadDyno, LeadGnome, LeadMaster, Leadcamp, Leadpages, LeadsBridge, Less Annoying CRM, LinkedIn for Business, LiveChat, LiveHelpNow, Livespace, Livestorm, Lucky Orange, MailUp, Mailchimp, MailerLite, ManyChat, Marketo Engage, Membrain, Meta for Business, Microsoft 365, Microsoft Excel, Microsoft Outlook, MigrateMyCRM, Missive, Mojo Helpdesk, Myphoner, NetSuite, Nimble, Nutshell, Olark, OnceHub, OnePageCRM, Operations Hub, Outgrow, Outreach, PandaDoc, PayPal, Paycove, PersistIQ, PhoneBurner, PhoneWagon, Pipedrive, Pipeline CRM, Pipeliner CRM, Planful for Marketing, Podio, PowToon, Privy, Proposify, Pure Chat, QuarterOne, QuickBooks Online Advanced, Quuu Promote, Qwilr, Recurly, Robly, SalesSeek, Salesflare, Salesforce Marketing Cloud, Salesforce Marketing Cloud Account Engagement, Salesmate, Semrush, SendGrid, Shopify, Skyvia, Slack, Slemma, SlideShare, Smartling, SnapApp, Stitch, Stripe, SugarCRM, Sumo, Surfe, SurveyMonkey, Survicate, TINT, Taboola, Teamgate, Teamleader, Teamwork Desk, Teamwork.com, Toky, TractionNext, Tray.io, Trello, Typeform, Uberflip, Unbounce, Vidyard, Viewbix, Vtiger CRM, Webflow, Wishpond, Wistia, WooCommerce, Woopra, WordPress, Workbooks, WorkflowMax, Workplace from Meta, Wrike, Wufoo, Xero, YouCanBook.me, Zapier, Zendesk Sell, Zendesk Suite, Zoho Analytics, Zoho Books, Zoho CRM, Zoho Forms, Zoho Invoice, Zoho Recruit, Zoom Workplace, dotloop, monday.com, noCRM.io, weclapp

HubSpot Marketing Hub offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat

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