---
description: If you're in a hunt for the best solution for your business, learn what Braze has to offer thanks to GetApp Singapore. We provide the most detailed information on pricing, benefits, and disadvantages of software.
image: https://gdm-localsites-assets-gfprod.imgix.net/images/getapp/og_logo-94fd2a03a6c7a0e54fc0c9e21a1c0ce9.png
title: Braze Price, Reviews & Ratings | GetApp Singapore 2026
---

Breadcrumb: [Home](/) > [Customer Engagement Software](/directory/650/customer-engagement/software) > [Braze](/software/2052401/appboy)

# Braze

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> Braze is a leading customer engagement platform that powers lasting connections between consumers and brands that they love.
> 
> Verdict: Rated **4.7/5** by 168 users. Top-rated for **Likelihood to recommend**.

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## Quick Stats & Ratings

| Metric | Rating | Detail |
| **Overall** | **4.7/5** | 168 Reviews |
| Ease of Use | 4.5/5 | Based on overall reviews |
| Customer Support | 4.5/5 | Based on overall reviews |
| Value for Money | 4.4/5 | Based on overall reviews |
| Features | 4.6/5 | Based on overall reviews |
| Recommendation percentage | 90% | (9/10 Likelihood to recommend) |

## About the vendor

- **Company**: Braze
- **Founded**: 2011

## Commercial Context

- **Pricing model**: Flat Rate (Free Trial)
- **Pricing Details**: Please contact Braze directly for pricing details.
- **Target Audience**: 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000, 5,001–10,000, 10,000+
- **Deployment & Platforms**: Cloud, SaaS, Web-based
- **Supported Languages**: Brazilian Portuguese, English, French, Japanese, Korean, Spanish
- **Available Countries**: Australia, Germany, Hong Kong SAR China, Indonesia, Malaysia, New Zealand, Philippines, Saudi Arabia, Singapore, Thailand, United Arab Emirates, United Kingdom, United States

## Features

- A/B Testing
- App Notifications
- CRM
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Channel Management
- Communication Management
- Contact Management
- Content Management
- Contextual Targeting
- Customer Engagement
- Customer History
- Customer Journey Mapping
- Customer Segmentation
- Customizable CTAs
- Customizable Reports
- Customizable Templates
- Drip Campaigns

## Support Options

- Email/Help Desk
- FAQs/Forum
- Knowledge Base

## Category

- [Customer Engagement Software](https://www.getapp.sg/directory/650/customer-engagement/software)

## Related Categories

- [Customer Engagement Software](https://www.getapp.sg/directory/650/customer-engagement/software)
- [Marketing Automation Software](https://www.getapp.sg/directory/308/marketing-automation/software)
- [Mobile Marketing Software](https://www.getapp.sg/directory/309/mobile-marketing/software)
- [Push Notifications Software](https://www.getapp.sg/directory/1297/push-notifications/software)
- [Email Marketing Software](https://www.getapp.sg/directory/307/email-marketing/software)

## Alternatives

1. [Brevo](https://www.getapp.sg/software/91466/brevo) — 4.6/5 (3411 reviews)
2. [Gmail](https://www.getapp.sg/software/91602/gmail) — 4.8/5 (13329 reviews)
3. [Mailchimp](https://www.getapp.sg/software/8268/mailchimp) — 4.5/5 (17572 reviews)
4. [ActiveCampaign](https://www.getapp.sg/software/2348/activecampaign) — 4.6/5 (2561 reviews)
5. [MailerLite](https://www.getapp.sg/software/10156/mailerlite) — 4.7/5 (2256 reviews)

## Reviews

### "Braze Is a Super Reliable Email Marketing Software" — 5.0/5

> **Ruth** | *20 November 2023* | Automotive | Recommendation rating: 10.0/10
> 
> **Pros**: I like the amazing reliability of Braze.&#10;It is a friendly email marketing solution that helps us reach our target market.&#10;Moreover, Braze is highly affordable.
> 
> **Cons**: I am impressed by all the features of Braze.&#10;Braze never disappoint.
> 
> The experience I have with Braze has been sensational.

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### "Braze | Six-month user" — 4.0/5

> **Tyson** | *1 March 2025* | Entertainment | Recommendation rating: 8.0/10
> 
> **Pros**: The ability of automation and segmentation compared to their competitors.
> 
> **Cons**: I find it hard to delegate work to more junior colleagues as the interface is a bit more advanced than some people are used to.
> 
> So far, so good. It's only been six months and I'm looking forward to new features rolling out and seeing how I can implement them into my marketing campaigns.

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### "Horrible Custom SAML SSO integration for Google Workspace companies" — 2.0/5

> **Love** | *8 May 2023* | Entertainment | Recommendation rating: 1.0/10
> 
> **Pros**: Haven't used the customer engagement part I'm just the System administrator, but I'm sure its fine.
> 
> **Cons**: If you are using Google Workspace the Custom SAML integration is horrible. Usually the setup with other companies takes a few hours, one week if there are issues. But am now six months into use. The support is polite but unable to help us to solve setting up a Custom SAML connection. An issue we have not had with setting up Custom SAML SSO connections for other apps.
> 
> I'm sure its main customer engagement function is fine. But if you are planning to use Braze with Google Workspace and want to set up a secure login with Custom SAML SSO then look for another app.

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### "Works well for SMS, push, email & in-apps" — 5.0/5

> **Lindsey** | *24 January 2025* | Insurance | Recommendation rating: 8.0/10
> 
> **Pros**: The dynamic fields work well for our purposes, and I appreciate that I get full support for SMS, push, email \&amp; in-apps.
> 
> **Cons**: There are a few things missing, like a check box to avoid sending on holidays or weekends, that would be nice.
> 
> We've been with braze for a few years now, and it's met all of our needs.

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### "Braze is a great CRM tool that make life mostly easier" — 4.0/5

> **Sachin** | *16 October 2025* | Consumer Services | Recommendation rating: 9.0/10
> 
> **Pros**: Braze does a lot of lifting in terms of trying to have features available to make email automation and triggered emails easier. Having the ability pull in datafeeds in the targeting criteria, the ability to message preview and test send, are all important features that make Braze well worth using. We also have dedicated Braze solutions consultants who have a relatively quick response time that is a big help as well.
> 
> **Cons**: There are a few features that, in my opinion, are critical for ease of use and needed everyday for Braze power users that I find would be hugely helpful, but aren't available. Being able to bulk select and drag components around the canvas, or bulk delete, or especially bulk edit would be huge but aren't features that are available. &#10;&#10;In the essence of fairness, one of the key features that I wanted for a long time, was implemented recently. Being able to select a push notification and have the copy be both iOS/Android inclusive, instead of having separate textboxes for each, was a huge win and timesaver.
> 
> Overall, having Braze as part of the tech stack where I work has been a net positive. The layout is intuitive, easy to use and well defined. Braze documentation on their website is pretty detailed and helpful, and their dedicated solutions consultants are quite helpful. Overall a useful CRM tool, with good UI/UX and overall good experience, with a few key areas for small improvement

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## Links

- [View on GetApp](https://www.getapp.sg/software/2052401/appboy)

## This page is available in the following languages

| Locale | URL |
| de | <https://www.getapp.de/software/2052401/appboy> |
| de-AT | <https://www.getapp.at/software/2052401/appboy> |
| en | <https://www.getapp.com/marketing-software/a/appboy/> |
| en-AE | <https://www.getapp.ae/software/2052401/appboy> |
| en-AU | <https://www.getapp.com.au/software/2052401/appboy> |
| en-CA | <https://www.getapp.ca/software/2052401/appboy> |
| en-GB | <https://www.getapp.co.uk/software/2052401/appboy> |
| en-IE | <https://www.getapp.ie/software/2052401/appboy> |
| en-NZ | <https://www.getapp.co.nz/software/2052401/appboy> |
| en-SG | <https://www.getapp.sg/software/2052401/appboy> |
| en-ZA | <https://www.getapp.za.com/software/2052401/appboy> |
| fr | <https://www.getapp.fr/software/2052401/appboy> |
| fr-BE | <https://fr.getapp.be/software/2052401/appboy> |
| fr-CA | <https://fr.getapp.ca/software/2052401/appboy> |
| pt | <https://www.getapp.com.br/software/2052401/appboy> |
| pt-PT | <https://www.getapp.pt/software/2052401/appboy> |

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