About Mailchimp
Mailchimp is a marketing automation platform that allows you to create, send, and analyze email and ad campaigns. The software offers complete campaign transparency, email tracking, view success and click-through rates, custom reports, and the ability to manage subscribers and un-subscribers. Mailchimp lets you create custom templates and at the same time choose from an array of pre-made templates and campaigns.
Mailchimp is also available as freemium solution - you can send up to 12,000 emails to 2,000 subscribers each month without any financial commitment. Most of the features, including access to marketing automation workflows as well as the ability to create ad campaigns, are available to free users. The Mailchimp mobile application gives you the power to create and send campaigns, manage subscribers, keep tabs on your account activity, and more.
Choose from numerous integrations and web services to streamline your workflow, sync customer data, generate more revenue, and grow your business. Connect your online store to Mailchimp to capture order information, create targeted campaigns, automate product follow-ups, and send personalized order notifications. Mailchimp provides support via an online knowledge base and technical support via email and live chats to help users with any questions that may come up along the way.
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Software buyers need your help! Product reviews help the rest of us make great decisions.
- Industry: Financial Services
- Company size: 2–10 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Easy to get started, still needs some additional features
Reviewed on 10/12/2019
I've like Mailchimp and how it's pricing is better than most for small businesses. They allow you...
I've like Mailchimp and how it's pricing is better than most for small businesses. They allow you to build your business without breaking the bank.
Pros
I like how many other products integrate with mailchimp. That makes it really easy as a startup especially in ecommerce. I like that the email creation is WYSIWYG so I can quickly create beautiful emails with zero coding experience.
Cons
I wish it had a journey builder like active campaign and many other email platforms. That would round out mailchimp really nicely and make them my only option for email marketing.
Reasons for Choosing Mailchimp
Cheaper and easier to integrate.Switched From
ActiveCampaignReasons for Switching to Mailchimp
Again, pricing and easier integrations with my tech stack.- Industry: Health, Wellness & Fitness
- Company size: 51–200 Employees
- Used Daily for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
The most convenient
Reviewed on 10/09/2023
Mailchimp helps get campaigns distributed and analyzed. The email templates themselves are great...
Mailchimp helps get campaigns distributed and analyzed. The email templates themselves are great looking and attract more traffic.
Pros
Email Marketing involves a lot of moving parts but Mailchimp can simplify the process. Uploading the contact list is easy and fast, as is putting the campaign together. Mailchimps templates are convenient and easy to customize. AI and automations help campaigns move smoothly.Mailchimp has a built in CRM that's very convenient. It also has A/B testing and insightful analytics.Customer journey builder seems very interesting although I've not deployed it yet.
Cons
Mailchimp is expensive and the lowest priced plans fall short on features. There's no annual plan which usually shaves off part of the price.
- Industry: E-Learning
- Company size: 2–10 Employees
- Used Daily for Free Trial
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 3.0 /10
Not for a Beginner
Reviewed on 13/01/2021
I like how versatile to create your email templates with different designs but I really dislike the...
I like how versatile to create your email templates with different designs but I really dislike the fact that they are being way to strict and blocked my email campaign. I wonder if it was because I had my campaign written in Chinese which they might have misunderstood my content.
Overall, I would not recommend this product to a beginner who is seeking for something simple and easy to use.
Pros
It is a very modern email marketing platform which have all-in-one marketing tools that you need if you are to subscribe to their plan.
Importing contact list can come in easy and there is a certain versatility in designing email templates and blasting them out.
Cons
Mailchimp does have a very unique layout as compared to other more structured email-marketing platforms.
I personally did not feel at ease in using the software as it is quite confusing at times.
For those who are a beginner like me and starting out to blasting emails to your clients, this may require some time to get used to the platform as most of the functions are quite complicated.
It is quite strict as well as my email campaign even got mistakenly blocked as they reviewed and mentioned that my content contained MLM's stuff which was huge mistake.
As I was still at a free trial stage, I did try to contact the support team and realized I wouldn't be able to have any help at all considering that I am not yet a customer. I was quite frustrated with the fact that I had no assistance at all and it created a bad experience for me as a new user.
- Industry: Information Technology & Services
- Company size: 51–200 Employees
- Used Daily for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
The Ultimate Email Marketing Tool for Effortless Engagement and Conversion
Reviewed on 16/06/2023
Pros
As someone who has used Mailchimp extensively, I can attest to its incredible benefits. The user-friendly interface makes creating and managing email campaigns a breeze. I love how I can automate personalized emails based on specific triggers, ensuring my messages reach the right people at the right time. The template library has saved me countless hours, and the segmentation options allow me to tailor my emails for maximum impact.
Cons
As Mailchimp has expanded its features, I've found the navigation and organization to be slightly complex at times. It can be challenging to find specific functions or settings.
Reasons for Switching to Mailchimp
I chose Mailchimp because I could automate personalized campaigns easily, which helped me engage with customers and make more sales. Mailchimp also had lots of ready-made email designs to choose from, so I didn't have to make everything from scratch. I could also send targeted messages to specific groups of people, which was really useful.- Industry: Philanthropy
- Company size: 2–10 Employees
- Used Monthly for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Likelihood to recommend 7.0 /10
It's OK, but might be a better option for non-profits
Reviewed on 06/09/2023
Pros
It is reliable, solid interface and integrates well with our CRM.
Cons
Has trouble on certain browsers. Price immediately went up when Intuit purchased. No dedicated non-profit pricing.
Alternatives Considered
HubSpot Marketing HubReasons for Choosing Mailchimp
DeliverabilitySwitched From
ActiveCampaignReasons for Switching to Mailchimp
Integration with KindfulMailchimp FAQs
Below are some frequently asked questions for Mailchimp.Q. What type of pricing plans does Mailchimp offer?
Mailchimp offers the following pricing plans:
- Starting from: US$13.00/month
- Pricing model: Free Version, Subscription
- Free Trial: Available
Mailchimp offers multiple pricing plans for their Marketing Platform: Mailchimp Marketing Platform: - Free - $0/per month - Essentials - $13/per month - Standard - $20/per month - Premium - $350/per month
Q. Who are the typical users of Mailchimp?
Mailchimp has the following typical customers:
Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000
Q. What languages does Mailchimp support?
Mailchimp supports the following languages:
Brazilian Portuguese, English, French, German, Italian, Spanish
Q. Does Mailchimp support mobile devices?
Mailchimp supports the following devices:
Android (Mobile), iPhone (Mobile), iPad (Mobile)
Q. What other apps does Mailchimp integrate with?
Mailchimp integrates with the following applications:
123FormBuilder, 40Nuggets, AWeber, Accelo, Accumulus, ActiveCampaign, Acuity Scheduling, AdRoll, Administrate Training Management, Adobe Commerce, Agile CRM, Aircall, Airtable, AlertBot, AllClients, Antavo, AnyMeeting, Asana, AskNicely, Automate.io, Barilliance, Basecamp, Batchbook, BigCommerce, BigContacts, Bitrix24, Bizness Apps, Bizzabo, Blackbaud CRM, BookSteam, Bookeo, Booker, Box, Brightpearl, Buffer, CS-Cart Store Builder, Calendly, Call Loop, Capsule, ChannelAdvisor, Chargebee, Chargify, Checkfront, Cin7 Omni, Cliently, Clio, Clover, Commerce Cloud, Commerce Sciences, ConnectWise PSA, Constant Contact, Contactually, ConvertKit, Copper, CoreCommerce, Customer Thermometer, Cyfe, Dasheroo, Datafield, Daylite for Mac, Debitoor, Desk.com, DialMyCalls, Dolibarr, Drip, Drupal, EZ Texting, Easypromos, Ecwid, Efficy CRM, Epos Now, Eventbrite, Evernote Teams, Exsalerate CRM, Fishbowl, Fliptop, Formstack Forms, Fresh Relevance, FreshBooks, Freshdesk, Freshsales, Front, FullContact, Futurelytics, Geckoboard, Get Satisfaction, GetResponse, GitHub, Gmail, GoTo Webinar, Google Analytics 360, Google Calendar, Google Contacts, Google Forms, Groove, Grow, Help Scout, Highrise, HipChat, Hootsuite, HubSpot CRM, HubSpot Marketing Hub, Insightly, Instagram, Instapage, Intercom, Joomla, Jotform, Justuno, Keap, Kindful, Kissmetrics, Klipfolio, Kommo, Kustomer, LeadDyno, LeadMaster, LemonStand, Lightspeed Retail, LinkedIn Sales Navigator, LinkedIn for Business, LiveAgent, LiveChat, MailMunch, Mailchimp Transactional Email, MailerLite, MakePlans, Maropost Commerce Cloud, Membrain, Meta for Business, Microsoft 365, Microsoft Excel, Mindbody, Mojo Helpdesk, Musqot, Myphoner, Neon CRM, NetSuite, NetSuite CRM, Nexternal, Nimble, Nutshell, Olark, OnePageCRM, OpenCart, Operations Hub, OptinMonster, OroCRM, Ortto, Outreach, PayPal, Perkville, PersistIQ, Pipedrive, Pipeline CRM, Pipeliner CRM, Podio, PrestaShop, Privy, Propeller CRM, QuickBooks Online Advanced, QuickTapSurvey, Quickbooks Online, Quotient, Recurly, SAP Customer Data Cloud, Sage Business Cloud Accounting, SalesSeek, Salesforce Sales Cloud, Salesforce Service Cloud, SalesforceIQ, Salesmate, Scoop.it, Scoro, Segment, Shift4Shop, ShipStation, ShopKeep, Shopify, Shopify Plus, SimpleTexting, Skyvia, Slack, Smartsheet, Squarespace, Stripe, Stripe Billing, SugarCRM, SurveyMonkey, Teamgate, Teamleader, Teamwork, Teamwork Desk, Todoist, Trello, TrenDemon, Trustpilot, Twilio, Twitter/X, Typeform, Unbounce, Volusion, Vtiger CRM, Weclapp, Weebly, Wisepops, Wishpond, Wistia, Wix, WooCommerce, WordPress, Workato, Workbooks, Wufoo, X-Cart, Xero, Yapsody, Yelp for Restaurants, Zapier, Zendesk Sell, Zendesk Suite, Zoho CRM, Zoho Forms, Zyprr, dotloop, iCloud, noCRM.io
Q. What level of support does Mailchimp offer?
Mailchimp offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat
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