Wix

4.4 (9,501)
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Website builder & business management platform

About Wix

Wix is an industry-leading website-building and business management platform that helps users create any type of website and expand their online presence. Wix offers its users different ways to build their sites; for those less tech-savvy, the Wix Editor is the way to go. It boasts a choice of over 900 pre-designed templates that can be customized with an intuitive drag-and-drop editor and various other AI capabilities like an automated text generator.

For developers, Velo by Wix gives the ultimate customization capabilities. Velo is a comprehensive web development platform that enables users to create state-of-the-art sites and web applications. Users can customize the behavior of Wix components, manage data, build web apps, and create robust websites, all while using the visual elements of the Wix Editor.

Other Wix features include mobile-friendly optimization, custom domain names, one-pager websites, as well as beautiful blogs, social buttons and online stores. Users can manage site design with templates, an image editor, high-resolution stock images, plus video backgrounds, and more. Wix also takes care of all the website hosting and security for its users with sturdy infrastructure for speedy page loading and by ensuring that every site is optimized for Core Web Vitals.

Wix is also much more than a website builder. It's a comprehensive business management platform. Users can gain valuable insights through site analytics and optimize visibility using the SEO wizard. They can enjoy a personalized mailbox and leverage communication and financial tools to streamline and automate operations. They can also create, send, and share impactful emails about sales, new products, services, or events using Wix's email marketing technology.

Lastly, Wix’s tools can now be accessed from anywhere on the web with Wix Headless. This cutting-edge API and convenience SDK (node), lets users access the very same business management platform and services that power businesses on Wix, from any app or website that users build.

And when it comes to support, users can fall back on a 24/7 help center, knowledge base, video tutorials and walkthroughs, and phone calls.


Key benefits of Wix

Wix is the only drag and drop website editor that offers users HTML5 capabilities.

Perfect both for business website and a personal portfolio.

Change colors, text, backgrounds, pics & more to create a unique site.

Wix is dedicated to providing users with the best, most reliable hosting, 100% free.

All users need in one place. Create websites, mobile sites, Facebook pages & blogs too.


Images

Wix Software - Choose from a variety of professional templates
Wix Software - Manage your site from your dashboard
Wix Software - Set up database collections, build content rich websites, or add custom forms
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Wix video
Wix Software - Choose from a variety of professional templates
Wix Software - Manage your site from your dashboard
Wix Software - Set up database collections, build content rich websites, or add custom forms

Not sure about Wix? Compare with a popular alternative

Starting Price

US$16.00
month
US$99.00
year

Pricing Options

Free version
Free trial
Free version
Free trial

Features

112
13

Integrations

56
2

Ease of Use

4.4 (9,501)
4.5 (86)

Value for Money

4.3 (9,501)
4.3 (86)

Customer Service

4.2 (9,501)
4.2 (86)
Green rating bars show the winning product based on the average rating and number of reviews.

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Reviews

Overall rating

4.4 /5
(9,501)
Value for Money
4.3/5
Features
4.2/5
Ease of Use
4.4/5
Customer Support
4.2/5

Already have Wix?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 9,501
shakeel
shakeel
Overall rating
  • Industry: Information Technology & Services
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Wix: world easiest drag-drop website builder

Reviewed on 20/07/2022

My overall experience with Wix has been positive. My expertise in website building is limited, but...

My overall experience with Wix has been positive. My expertise in website building is limited, but Wix made it easy for me. There are a lot of features I love about Wix, including e-commerce, multiple payment gateways integrations, and automation emails.

Pros

Wix is best tool for quick starting web designing without coding. If you are an entrepreneur or a small business owner, you can build a website on a budget. Wix also offers paid and free plans with a lot of feathers, built-in templates, and SEO tools. There are all the features you need to build a simple, customizable, and pleasing website at first glance with this tool.
Probably, the biggest reason people prefer Wix is the speed at which they can build a website and the ease at which they can update it.

Cons

Compared to other platforms, Wix websites can sometimes appear less professional. Your website's user experience will be diminished when you build it with a DIY site builder, which can lead to lost customers and revenue. It is not good to use the free version of this platform because it contains a watermark.

Alternatives Considered

WordPress

Reasons for Switching to Wix

I was looking for something simple and fast at the time, and Wix provided exactly that. It was less expensive and more customizable.
Susan
Susan
Overall rating
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

WIX Empowers Graphic Designers to Create Great Looking Websites

Reviewed on 16/02/2022

WIX makes building a quality website with multiple marketing tools affordable. For under $300 a...

WIX makes building a quality website with multiple marketing tools affordable. For under $300 a year you can get a full-on website, CRM dashboard (like ZOLO), marketing tools (like Mail Chimp), calendar app, scheduling, online stores. I literally have built a 6-page website in a day. WIX has great customer support and will walk me through steps if I need any help.

Pros

As a BFA graphic designer and marketing consultant, until WIX came on the scene I had to rely on computer Word Press tech people to build my client's websites. I never was happy with the restrictive specs and boring look and feel. WIX modern templates can easily be customized. The drag and drop text blocks, strips, gallery templates, videos, forms, and more can be added and manipulated quickly. WIX has a lot of apps to add on - as well as SEO - get found on Google wizard tools. I no longer have to pay a 3rd party for the part of the website build. Adjusting the mobile version is also an intuitive process. Win-win website software. PLUS, it includes CRM tools, email / content push templates, analytics, and more.

Cons

One feature I miss is being able to do text wraps around images. They explained to me - that if they included the feature it messes with the auto-conversion into the mobile version. Which makes sense. Also it would be great if I had a media library I could use across all of my websites. Each site has its own media library. I understand Square Space has this feature, but it does not have all the other features WIX has I want.

S. Andrew
Overall rating
  • Industry: Health, Wellness & Fitness
  • Company size: 2–10 Employees
  • Used Monthly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Likelihood to recommend 5.0 /10

Easy to setup but bad referencing

Reviewed on 28/05/2024

Pros

Very easy to setup, the templates easily incorporate in the website, modules are quite flexibles
CSM is quite good

Cons

The referencing is quite bad compared to Squarespace
Expensive for what's on offer compared to others

Alternatives Considered

Squarespace

Reasons for Switching to Wix

Special offer but then I switched to Squarespace
Verified Reviewer
Overall rating
  • Industry: Marketing & Advertising
  • Company size: Self Employed
  • Used Monthly for 1-5 months
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 3.0 /10

Looks Pretty, is a Pain

Reviewed on 13/06/2024

Pros

I like how Wix makes websites look pretty and has ways to customize pages by inserting templates/blocks.

Cons

It looks like theres a lot of customization options, but I felt like it was harder to make an iconic website with Wix.

Dameron
Dameron
Overall rating
  • Industry: Animation
  • Company size: 2–10 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Wix Review

Reviewed on 09/04/2024

I adore how simple it is to create a website and customize its look. Comparable tools to more...

I adore how simple it is to create a website and customize its look. Comparable tools to more expensive items.

Pros

I love how easy it is to make a website and design it to you're liking. Similar tools to other products that cost a fortune.

Cons

I don't like the big water mark at the top of the website. I would love for it to be at the bottom so it's not the first thing you'll see. I get why it's there I just wish it was more smaller or less visible first opening the page.

Showing 5 reviews of 9,501 Read all reviews

Wix FAQs

Below are some frequently asked questions for Wix.

Wix offers the following pricing plans:

  • Starting from: US$16.00/month
  • Pricing model: Free Version, Subscription
  • Free Trial: Not Available

Wix pricing starts at 16 USD per month. While there is a free version, Wix does not offer a free trial. See additional pricing details below. Website Premiums ($USD) Combo: $16/month Unlimited: $22/month Pro: $27/month VIP: $45/month Business Premiums ($USD) Business Basic: $27/month Business Unlimited:$32/month Business VIP: $59/month

Wix has the following typical customers:

Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000

Wix supports the following languages:

English, French, German, Italian, Japanese, Portuguese, Russian, Spanish

Wix supports the following devices:

Android (Mobile), iPhone (Mobile)

Wix integrates with the following applications:

123FormBuilder, AdScale, Bablic, Bling, CakeMail, Cart2Cart, ConveyThis, Dropbox Business, Elfsight, Envia, Eventbrite, Formilla.com, Google Ads, Google Analytics 360, Google Drive, Google Workspace, Importify, Instagram, JivoChat, Klaviyo, LiveChat, MailMunch, Mailchimp, Meta for Business, Modalyst, Multiorders, Outvio, Overtok, POWR, PayPal, Picreel, Poptin, Printful, Privy, ProveSource, QuickBooks Online, RumbleTalk, Scalify, Schedulista, Sendcloud, ShipBob, ShipStation, Shippo, Smile.io, SoundCloud, Spocket, Syncee, TWIPLA, Tidio, Tiny ERP, Twitter/X, UserWay Accessibility Widget, Vosfactures, Weglot, Wordtune, rankingCoach

Wix offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat

Related categories

See all software categories found for Wix.