About Google Analytics 360
Google Analytics 360 is an enterprise-level analytics platform with in-depth performance indicators, such as ROI analysis reports. The app's primary function is to provide insights into customer behavior interactions with websites and apps to identify effective content. The platform centralized dashboard displays simplified overviews and reports. The system connects with other applications, such as CRMs and POS systems, to provide detailed overviews of customer behaviors.
Google Analytics 360 uses machine learning to discover customer trends and patterns in the data. It identifies users with high revenue potential and identifies content converting the most customers. Shareable reports are generated from intelligent data analyses, with options to produce synoptic overviews and complete details. The platform integrates with other Google advertising and publishing products to extend market reach. Available connections include Display & Video 360, AdSense, AdMob, and AdWords.
Pricing starting from:
N/A
- Free Version
- Free Trial
- Subscription
Top 5 alternatives to Google Analytics 360
Key benefits of Google Analytics 360
Devices
Business size
Markets
Andorra, United Arab Emirates, Afghanistan, Antigua & Barbuda, Anguilla, Albania, Armenia, Curaçao, Angola, Antarctica, Argentina, American Samoa, Austria, Australia, Aruba, Åland Islands, Azerbaijan, Bosnia & Herzegovina, Barbados, Bangladesh, Belgium, Burkina Faso, Bulgaria, Bahrain, Burundi, Benin, St. Barthélemy, Bermuda, Brunei, Bolivia, Caribbean Netherlands, Brazil, Bahamas, Bhutan, Bouvet Island, Botswana, Belarus, Belize, Canada, Cocos (Keeling) Islands, Congo - Kinshasa, Central African Republic, Congo - Brazzaville, Switzerland, Côte d’Ivoire, Cook Islands, Chile, Cameroon, China, Colombia, Costa Rica, Cuba, Cape Verde, Curaçao, Christmas Island, Cyprus, Czechia, Germany, Djibouti, Denmark, Dominica, Dominican Republic, Algeria, Ecuador, Estonia, Egypt, Western Sahara, Eritrea, Spain, Ethiopia, Finland, Fiji, Falkland Islands, Micronesia, Faroe Islands, France, Gabon, United Kingdom, Grenada, Georgia, French Guiana, Guernsey, Ghana, Gibraltar, Greenland, Gambia, Guinea, Guadeloupe, Equatorial Guinea, Greece, South Georgia & South Sandwich Islands, Guatemala, Guam, Guinea-Bissau, Guyana, Hong Kong SAR China, Heard & McDonald Islands, Honduras, Croatia, Haiti, Hungary, Indonesia, Ireland, Israel, Isle of Man, India, British Indian Ocean Territory, Iraq, Iran, Iceland, Italy, Jersey, Jamaica, Jordan, Japan, Kenya, Kyrgyzstan, Cambodia, Kiribati, Comoros, St. Kitts & Nevis, North Korea, South Korea, Kuwait, Cayman Islands, Kazakhstan, Laos, Lebanon, St. Lucia, Liechtenstein, Sri Lanka, Liberia, Lesotho, Lithuania, Luxembourg, Latvia, Libya, Morocco, Monaco, Moldova, Montenegro, St. Martin, Madagascar, Marshall Islands, North Macedonia, Mali, Myanmar (Burma), Mongolia, Macao SAR China, Northern Mariana Islands, Martinique, Mauritania, Montserrat, Malta, Mauritius, Maldives, Malawi, Mexico, Malaysia, Mozambique, Namibia, New Caledonia, Niger, Norfolk Island, Nigeria, Nicaragua, Netherlands, Norway, Nepal, Nauru, Niue, New Zealand, Oman, Panama, Peru, French Polynesia, Papua New Guinea, Philippines, Pakistan, Poland, St. Pierre & Miquelon, Pitcairn Islands, Puerto Rico, Palestinian Territories, Portugal, Palau, Paraguay, Qatar, Réunion, Romania, Serbia, Russia, Rwanda, Saudi Arabia, Solomon Islands, Seychelles, Sudan, Sweden, Singapore, St. Helena, Slovenia, Svalbard & Jan Mayen, Slovakia, Sierra Leone, San Marino, Senegal, Somalia, Suriname, South Sudan, São Tomé & Príncipe, El Salvador, Sint Maarten, Syria, Eswatini, Turks & Caicos Islands, Chad, French Southern Territories, Togo, Thailand, Tajikistan, Tokelau, Timor-Leste, Turkmenistan, Tunisia, Tonga, Turkey, Trinidad & Tobago, Tuvalu, Taiwan, Tanzania, Ukraine, Uganda, US Outlying Islands, United States, Uruguay, Uzbekistan, Vatican City, St. Vincent & Grenadines, Venezuela, British Virgin Islands, US Virgin Islands, Vietnam, Vanuatu, Wallis & Futuna, Samoa, Yemen, Mayotte, South Africa, Zambia, Zimbabwe and 245 others
Supported Languages
Arabic, Brazilian Portuguese, Chinese, Czech, Danish, Dutch, English, Finnish, French, German, Hebrew, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Traditional Chinese, Turkish, Ukrainian and 22 others
Pricing starting from:
N/A
- Free Version
- Free Trial
- Subscription
Top 5 alternatives to Google Analytics 360
Images
Features
Total features of Google Analytics 360: 48
Alternatives
Adobe Analytics
Semrush
Mixpanel
HubSpot Marketing Hub
Reviews
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- Industry: Computer Software
- Company size: 1,001-5,000 Employees
- Used Weekly for 1+ year
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Review Source
Overall rating
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Google Analytics 360 Identifies and improves the weak points of a website
Reviewed on 12/06/2022
Google analytics 360 goes one step further, since it has more tools than the free version, it is a...
Google analytics 360 goes one step further, since it has more tools than the free version, it is a platform that helps me analyze and collect information about websites. Thanks to this Google analytic I can carry out a deep analysis of the needs of each aspect of the online traffic that my company receives since it allows me to use it and understand in a better and more precise way the experience of my client within the web, in addition to Studying all touchpoints from one place helps me analyze buyers and their behaviors.
Pros
I like Google Analytics 360 because it allows me to have a more exhaustive analysis of the clients who visit the web page, it allows me to see the total number of users who visit me, place of origin, device, it also shows me the behavior of the visitors, what products they buy, the time they leave the website, what content interests them the most, where they look at the site from, what time of day they visit, what time of day they are most likely to make a purchase, where my target audience and among other things. With Google analytics 360 I can identify in which part or process of the websites where it is installed there are deficiencies, to decide on what and how to improve and thus increase conversion.
Cons
With more tools, the learning curve is slower, so it takes time to learn how to use it fully to get the most out of all the tools.
- Industry: Arts & Crafts
- Company size: 2-10 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Best one so far
Reviewed on 19/06/2022
When I am doing a presentation I use google to get facts about stuffs.
When I am doing a presentation I use google to get facts about stuffs.
Pros
First of all, I am a student and sometimes when I can’t find an answer or want to relearn about something I use google. Google is like a teacher to me I mostly learn more stuff through google since I am shy to talk to my teachers.
Cons
There’s not even one thing I hate about google but I think sometimes you can’t find the right answer to questions which doesn’t happen a lot.
- Industry: Consumer Services
- Company size: 1,001-5,000 Employees
- Used Weekly for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 5.0 /10
Google analytics faults
Reviewed on 24/06/2022
It was ok but I decided to go a different route with a new software
It was ok but I decided to go a different route with a new software
Pros
I loved the smoothness of certain parts of the software and how easy it was to understand and use
Cons
In some portions of the software it did like to lag a bit or freeze on random occasions
- Industry: Information Technology & Services
- Company size: 51-200 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 9.0 /10
Google Analytics - Powerful tool to get Insights about any Product
Reviewed on 29/04/2022
Overall I would definitely recommend any person who wants to get insights about their business...
Overall I would definitely recommend any person who wants to get insights about their business which is a very crucial thing to do. You can go for Google Analytics.
Pros
I used Google Analytics for one of my clients to get insights about his customer's buying pattern, who is coming to the website and actually making any order. Google Analytics provides powerful insights with reports and dashboards. It's easy to integrate too we just need to pass data via their apis
Cons
It's bit tricky to start using it as it has lot of features and it would take time to make best use of this platform.
Alternatives Considered
TableauReasons for Choosing Google Analytics 360
It was bit costly compared to google analytics.Switched From
Microsoft Power BIReasons for Switching to Google Analytics 360
It's easy to setup and integrate.- Industry: Wholesale
- Company size: 2-10 Employees
- Used Weekly for 2+ years
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Review Source
Overall rating
- Ease of Use
- Likelihood to recommend 9.0 /10
Great tool for data analysis
Reviewed on 03/08/2022
Google Analytics allows us to review our data and analyze our data so to make better judgement...
Google Analytics allows us to review our data and analyze our data so to make better judgement calls on what products sell, advertise, etc... we track real time performance of our website pages, product pages, and returning customers in particular.
Pros
This product gives great insight into the analytics of our company online data. The functionality of Google Analytics 360 is great, and its easy to use. The insight into the data allows us to make real time decisions to improve.
Cons
At this time, the only thing I would like is that they include more how to videos and tutorials by professionals to help myself and team improve on our capabilities.
Alternatives Considered
HubSpot Marketing HubReasons for Switching to Google Analytics 360
Google is the top contender and their tools are great. Plus we use other Google tools like Adwords for example.Google Analytics 360 FAQs
Below are some frequently asked questions for Google Analytics 360.Q. What type of pricing plans does Google Analytics 360 offer?
Google Analytics 360 offers the following pricing plans:
- Pricing model: Free Version
- Free Trial: Not Available
Available from 1.3 million Yen per month.
Q. Who are the typical users of Google Analytics 360?
Google Analytics 360 has the following typical customers:
Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1,000, 1,001-5,000
Q. What languages does Google Analytics 360 support?
Google Analytics 360 supports the following languages:
Arabic, Brazilian Portuguese, Chinese, Czech, Danish, Dutch, English, Finnish, French, German, Hebrew, Hungarian, Indonesian, Irish, Italian, Japanese, Korean, Norwegian, Polish, Portuguese, Russian, Spanish, Swedish, Thai, Traditional Chinese, Turkish, Ukrainian
Q. Does Google Analytics 360 support mobile devices?
Google Analytics 360 supports the following devices:
Android (Mobile)
Q. What other apps does Google Analytics 360 integrate with?
Google Analytics 360 integrates with the following applications:
Google Ads, Google Search Console, WordPress
Q. What level of support does Google Analytics 360 offer?
Google Analytics 360 offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, Chat
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